• No icebergs you have complete control of the code. If you know HTML you have 2 choices you can either edit from inside the WordPress site itself on the backend. Or you can do it over FTP whatever your favorite option is. As far as things that it cannot do that are search engine related there's nothing I can think of that is a negative about WordPress aside from the fact that it has a database and in my opinion needs a managed WordPress hosting company After being placed on a managed WordPress host they are able to be faster than 100% HTML website.
Some advice use a managed WordPress host the security, speed and access to incredible free knowledge regarding WordPress is well worth it.
Read this fantastic post by a true WordPress expert Dan Shure of evolving SEO
http://moz.com/blog/setup-wordpress-for-seo-success
WordPress is ideal for search engines and if you want to see how quick they are use,
Check out any of the links I've given you below their all hosted on an assortment of different hosts however they will run very quickly.
This is worth the extra attention simply put these managed WordPress hosting companies will answer these questions as they are WordPress experts as well as a host.
My advice is to go forward with WordPress is an excellent platform Matt Cutts uses WordPress for his blog.
For creating the
Post titles and meta descriptions
Canonical link
Breadcrumbs
& more use http://yoast.com/wordpress/seo/ it is free and the best. If you combine that with powerful hosting along with a good developer & preferably Genesis 2.0 HTML framework you will have one hell the site. The site the plug-in is found on above his made from Genesis 2.0
Check out the feature list:
- Post titles and meta descriptions
- Robots Meta configuration
- Canonical
- Breadcrumbs
- Permalink clean up
- XML Sitemaps
- RSS enhancements
- Edit your robots.txt and .htaccess
- Clean up head section
- API Docs
http://yoast.com/wordpress/seo/
I would use the Genesis 2.0 framework it is 100% HTML 5 and will give you the ability to make whatever you want your site to be. I think it is the best framework on the market and well worth it. You can find it along with themes at studiopress.com
Also when you're in the studio press website you can learn quite a bit. If you are commissioning a designer and then a developer to make the design into a site. I would stick to Genesis 2.0 HTML 5 framework. Wootheams is also HTML 5 however if you're making a custom project I would strongly recommend making a Genesis-based website. In fact I have given you information on other WordPress sites below and all of them are built on Genesis 2.0
If you are looking for a developer I can recommend Gregreindel.com you can go to his site and see quite a bit about all aspects of WordPress code itself that he actually was instrumental in building the Genesis 2.0 framework making it available far before anyone else had it and even Yoast.com was built using his own code that was ahead of everyone else.
I strongly recommend him as a developer. He has just started his own agency literally the other day and has not completed the site yet however it is called AuthorityDev http://www.authoritydev.com/
Some other themes and framework companies to look at http://www.woothemes.com/ is a solid company as well. Look at Moz.com/perks for big savings on Woothemes the fact that Moz is such a Word press Pro site especially when it comes to perks 2 of the 3 hosting companies are managed WordPress hosts.
(If you use a Moz.com/perks host for WordPress I would not use any other host than Pagely.com 30% off for life or WPengine.com 4 months free hosting WordPress even though site ground says it is a WordPress hosting company & is a great host it just does not have the same WordPress only centric advice and performance as the other two.)
It has many excellent attributes for search engine optimization.
One thing I would recommend if this is your 1st WordPress site is using a managed WordPress hosting company.
WordPress has a database so it is slightly slower than HTML sites however by using not only will you a managed WordPress host not only will you gather back the speed you lost you will have a company with a tremendous amount of WordPress knowledge when you need it.
I would recommend Pressable (ZippyKid rebranded recently), WP Engine, Get Flywheel, Pagely and web synthesis as everyone of them will help you out with a lot more than just hosting your website.
Cost wise getflywheel.com only is $15 also look at moz.com/perks for discounts from the WP engine as well as Pagely. ZippyKid renamed as Pressable gives you a lot for the money web synthesis gives you free Genesis framework allowing you to buy themes for roughly $30. However you can purchase a theme for $100 that comes with the framework and if you want to buy additional themes you do not have to repurchase framework ever so it is your best fit. I can tell you get flywheel is very eager to help and the least expensive.
If you're worried at all about search engine optimization and WordPress being a bad thing for it I cannot think of anything other than what I've stated that is negative about WordPress. Remember it might be slower on a regular host and it should not in my opinion be hosted on a regular shared hosting platform, however it definitely can be if needed.
You will want to install the Yoast WordPress SEO plug-in it is one of the best on the market if not the best. There are 2 versions the premium and free version. The only differences the premium comes with an automatic 301 redirect ability and support. Other than that the free one is probably your best bet because the premium is $80.
If you would like to learn more about WordPress I would suggest checking out Yoast.com , GregRenidel.com, Webdevstudios.com
If I can help you in any other way with this please let me know. I prefer WordPress over any other platform currently and have tons of sites on many different hosts. So if you want to see what you can do with with WordPress check out a client's site Garrisonbespoke.com this was placed in studiopress.com as one of their top picks for Genesis-based websites. In addition the site stood up to 100,000 visitors last month when we made Time magazine and GQ. It is hosted on http://getflywheel.com/ , however I know that every host I just mentioned host capable of far more than that.
Sincerely,
Thomas