Questions
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Local food delivery SEO strategy
Hey Alex, Exciting to work with a new company! As they are new, I would suggest: For the first X number of months, you focus solely on Vancouver-related content. This would include basic info about the company and its products/services + an on-site blog where you'd start writing about Vancouver-oriented topics relating to your smoothies, health, convenience, customers, etc. Once you've got this rolling well, then, I would say you could perhaps split this 80/20 Vancouver content/national content. So you'd continue to focus largely on Vancouver, but might also write some posts that would be of national interest whether they particularly apply to your city or not. This might be things like 5 best fruits for better skin, 5 best vegetables for better digestion, 5 best smoothies for a chest cold (by the way, the answer here is pineapple/almond milk) etc. These posts, if good enough, could earn wider interest in your brand, and as EGOL mentions, possibly pave the way for future expansion of the business beyond Vancouver.
Local Website Optimization | | MiriamEllis0 -
Google + and Schema
Great -- very thoughtful answer. I've been using restaurant, organization, and LocalBusiness schema. I'm thinking it's prudent to focus on event based schema for most of the restaurants needs.
Intermediate & Advanced SEO | | Anti-Alex0 -
Links hovering at the bottom of a search result
Agreed, they are mini sitelinks. Official Google release here. Most importantly, as Dr Pete pointed out, "Just like regular sitelinks, one-line sitelinks are generated algorithmically and the decisions on when to show them and which links to display are entirely based on the expected benefit to users."
Search Engine Trends | | MattAntonino0 -
Should I Remove Thousands of Bad Links over a Short Time or Long Time?
Hi Alex, When it comes to bad links pointing to your site, definitely remove them as an when you can (i.e. immediately, acknowledging that it will take time to contact every linking webmaster and negotiate the link removal). If you are going to suffer any ill effects in rankings from removing bad links (which does happen if Google was passing PageRank through those links), it's still best to get this done sooner rather than later. What you do not want is bad links that haven't been noticed to suddenly be picked up upon, resulting in a manual penalty.
Technical SEO Issues | | JaneCopland0 -
Paying for RSS Syndication
Hi Smoke, There's not much value here. At best, you're getting 1 followed link and some nofollowed links. At worst (and most likely) you're creating lots of duplicate content across the different sites, and risking that these sites will be ranked above you for search queries, since a number of these sites are likely to have higher domain authority than your website. You could shorten the RSS feed to only show snippets of the article and this would solve much of the duplicate content problem (if they accepted your feed), but I still don't think there's much value here.
Paid Search Marketing | | KaneJamison0 -
404 Errors in Google Webmaster Tools
Your looks like a script or something. It has a bunch of links. On my end I see nothing except the nav bar and some banner ad. NOTHING in the body. I would give this a 404.
Technical SEO Issues | | Francisco_Meza0 -
Google indexing page with description
You pages are setting 'nosnippet' in the META robots tag, meaning the search engines are instructed to not display a description for the page and to suppress the cache link. Remove that setting and you should see a difference after Google updates your page in the index. Remember that Google will crawl and index your site based on its own schedule so you will have to be a little patient.
Technical SEO Issues | | adrianvender10