MoZ vs Alexa & Moz vs Google

[Sequelmed]

My colleague is continuously arguing with me why i went for Moz and why not for Alexa, He also says when Google is there then why Moz. I tried on my part to convince him but he has his own learning. Can anybody help me make him understand otherwise my job will become hard if he remains doubtful about Moz? Looking for down to earth and an honest feedback. Thanks

Tanveer

[KevinBudzynski]

Take a look at this article by Rand: Testing the Accuracy of Visitor Data from Alexa, Compete, Google Trends, Doubleclick & Quantcast

[KeriMorgret]

I'm a Moz employee, so I'm biased, but here's some additional information that may help.

Google will give you a lot of your own links -- but not the information about links your competitors have.

For Alexa, I see they have more information now than just traffic info based off their toolbar, but I'm not entirely familiar with all they have to offer. Honestly, when people are looking at tools, I almost never hear someone talking about Alexa. It's usually Raven and other tools for this space.

[Sequelmed]

Hi Keri,

I agree with your this statement: "Honestly, when people are looking at tools, I almost never hear someone talking about Alexa".

Tanveer