What link techniques work but more importantly are ethical
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We understand that links are still required to your site in order for it to rank well, but what is the best method of now obtaining those?
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High quality guest posts on high valued sites
Producing /curating amazing content, guides , video, infogrpahics , pr news etc
Reclaiming brand mentions missing links
Broken link building
Events
Product features and reviews
cobranded projects
etc
Basically real marketing that may get you a link also is where you want to head
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I think that everyone's biggest take away from your response is "real marketing." We need to stop seeing ourselves as just SEO's but as real marketers. That is our jobs.
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Hi Julie, great question! David and Mark are right, link building can be about real marketing - everything is really.
Here is a resource I've found to be very valuable to get you started with link building. Jon Cooper put tons of time into building this resource; it's easy to ready, easy to follow, and provides many of the best link building strategies out there.
http://pointblankseo.com/link-building-strategies
Hope this helps and let us know how it goes!
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That is a great resource just make sure the links you build are links you think a customer may find you thru and are not being made just for the link
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Indeed! Just as your content should be relevant and valuable (not for keyword density) so should your links be relevant and not just for links. Good point David.
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Be skeptical of paths that involve buying links - usually a sign that it's not a good route.