Tracking Back linking Initiatives
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Can anyone give some feedback as to the best way to I should go about recording and documenting my back linking initiatives? I was going to set up an excel sheet but I am not sure what information to include. Can any give me feedback as to the best way to go about doing this or are there any templates/online resources available?
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I use Raven Tools for this. It has a link manager build in that takes a lot of the legwork out of it. You can also have google analytics automatically populate Raven with new referring links if you choose.
It is a commercial solution. However it's a pretty good value one too, especially considering the other tools that you get with an account .