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Hey Ruben, I am seeing your page on the bottom of Page 2 on two different ISPs.  #19 I think that it will go a little higher.

Hey there! We'd love to help you out here, but it will be easiest if we can see your Campaign and the data it's returning. Please write in to help@moz.com with the details of what's happening, and we'll see if we can figure out what's going on with those callto: links!

Hi Jason, Thanks for the question. I'm not sure if you've made changes already or if things are fluctuating right now, but I see your category page ranking for the keyword "twin dvd player" - not the advice page. I am however seeing your advice pay rank for "site radio" and understand that this is a problem. In case you haven't seen it yet, this post from Rand is an old one but still very relevant to this topic. There are a few things that you can look at here that can play a part in the wrong page ranking: External links to the page - I can't see many links at all but this is definitely a big factor Internal links to the page - you mentioned this and your site architecture looks logical Content of the page - I'd look for ways of being unique, useful content onto the category page so that it becomes more than just a list of products. I'd look to incorporate things like unique reviews for the products on that page, extra content on how to choose the best product, technical considerations etc. I know this is tricky as you don't want to push the products too far down the page, but with some good design, it can be done Page title - I'd possible look at making the page titles of your advice centre pages a bit more focused on the types of keywords someone would use when looking for this content. For example one keyword may be "Tips for Buying a DVD Player" "DVD player buying guide" etc which may help Google undertstand that this page is more to do with advice and info rather than products themselves The other thing I'd recommend (this isn't a long term solution but makes the best of the short term) is to add some product images to your advice pages so that you stand a good chance of getting someone to click through to the product page and convert. You could choose your most popular three or four products and list them at the side. At least this means that people landing on this page stand more chance of converting. I hope that helps! Paddy

In general, I would link out to websites as needed and as your users might find valuable, rather than trying to link out for SEO benefit. The method of creating a links resource as EGOL suggests above can be valuable, but if you're going that route you should make really, really, really sure that you're creating something of value (and something that will be updated regularly), and not linking out to every site that asks or that will link back to you in exchange. In general as far as linking to other websites goes, I would just do it where you otherwise would anyway and don't worry about/try to get any SEO benefit from it.

Adding on to what Peter said, a press release is not a news story, it's a statement about a newsworthy item. The purpose of a press release is to grab the attention of journalists/bloggers so that they will want to to contact you (the press contact) for the information they need to craft their own news and feature stories. A press release should be concise and scannable. Leave out the details. They will get those after contacting you. While I agree with EGOL that distributing content authored by Christie Christie on bridge traffic would definitely garner a ton of attention, I would consider that an article meant for syndication if widely distributed to publishers --- not a press release.  Including a direct quote from Chris Christie would be one way to grab attention with the press release, as would mentioning an opportunity to interview Chris Christie in a press conference, for instance. And yes, press releases are often released solely to let journalists know about press conferences and other PR events. I hope that helps!

Hi David, That looks like a tricky issue you have there. Your dates don't immediately look like matching with well known updates, but to be honest a lot of stuff was going on in the last 3-4 months of 2013 so it is easy to get confused! You say that you traditionally ranked well for 'daily bible verse' related searches. I am not familiar with what phrases these might be, but have your rankings actually dropped on your 'main' keywords or have they remained pretty steady but you still see the traffic drop? I would look into trying to identify better where the traffic was lost and that might help identify why. So you could look at things like landing pages and compare between the month of lost traffic with the month before. Once you have your list of landing pages that lost significant traffic you could look at any keyword data still available for those pages to try to get an idea of what kind of queries (and intent) were bring traffic to those pages and then go and have a look at what kind of serps those type of queries return now. Have some big sites (wikipedia or similar) moved into top positions? Are knowledge graph boxes answering the question without the user needing to click through to your site? Understanding what content lost traffic (and/or tracked keywords lost rankings) should give you a better idea of what happened and be able to guide you in planning your next steps. Hope that helps!

If your main concern is page load time, then I'd suggest you look into the @media query for higher resolutions. In fact, if you use sprites, you can recognize via CSS the display and serve different sprites (or images) based on the display resolution. Take a look at the RetinaJS project here: http://retinajs.com/ Hope that helps!

Thanks every one, I will see how I get on

This question is one that probably can't be answered without a thorough investigation.  But, what I have seen is that sites definitely can recover form algorithmic issues or manual penalties.  However, the most important factor in whether a site will recover is if the site has a good base of good natural links when the unnatural ones are taken away. You may be looking at multiple issues.  If the duplicated content is truly an issue then there may be issues with the Panda algorithm.  If the bad links are truly an issue then Penguin could be the culprit.  For either of these, recovery involves completely fixing the issues and then waiting till the next refresh of each algorithm.  Penguin refreshes sporadically.  It could be 1 month or 6 before the next refresh.  Panda tends to refresh monthly although Google no longer announces the refreshes. IMO the first place to start is to determine which algorithms likely affected the site and work on that first.  If there is a drop in organic traffic coincidental with a known Penguin refresh date then the links need to be cleaned up.  You'll need to do a very thorough audit and disavow everything self made.

This is a common problem in WordPress. The tag archives, category pages and author archives can create many multiples of the same content and cause numerous duplicate content issues. Most people choose to NoIndex their archives since they have potentially little Search value but they do/can have value from a User perspective. Setting posts to show snippets on Archive pages can lessen some duplication issues as well. You should also double-check the tags you are using as one-off tags can cause a lot of problems with duplication. If a post has 7 tags on it and those 7 tags are only being used for that one post, you now have about 10 versions of that post sitting on your site. Make sure to only use relevant tags and that the tags used are then also used as needed on future posts in order to tie together related posts. All the functionality to NoIndex archives and change posts to snippets can be found either as part of your current theme or the Yoast plugin is a good download to help manage those things.

You could go about changing some of them but I'd focus on your external links.  I'd also take a look at Cyrus Shepard's recent post on keywords and instead of applying your resulting Step 7 list to your keyword choices (although you could very effectively use it as such), use your resulting concepts as a starting place for your back link research, as any sites that were relevant to the concepts you end up with in that list would be ideal back link candidates. Also, keep in mind that in your niche, a high DA isn't a prerequisite for being a link opportunity, so long as it's a quality site with a few quality back links and no/few spammy links.

Hello Dave, Overoptimized internal linking text can have a negative impact on your site's rankings in Google. Well-optimized, user-friendly internal linking text that does not go overboard can have a positive impact on your site's rankings in Google. For example: If the anchor text of all internal links going into your "Blue Widgets" says "Buy Blue Widgets Online" and you have pages for "Red Widgets" that have hundreds of internal links saying "Buy Red Widgets Online" and the same for Green Widgets, etc... that is probably overoptimized. It would be better if they all just said the name of the category (i.e. Blue Widgets, Red Widgets, Green Widgets) since the "Buy... Online" part is implied. I hope this answers your question. Good luck!

Hi, I think this is a good question, and one of those where you should think on it from a user perspective. First of all, you want to have a URL that is: A) Easy to remember for the user B) Does the best possible effort of describing the content on the page, so that it's obvious to the user what the page is about, even before clicking the URL. In this post, Rand says that the URL should be < 90 characters: http://moz.com/blog/visual-guide-to-keyword-targeting-onpage-optimization Moreover, on this page you can see that there's a limit on URL characters in Internet Explorer(4-8, but there's also some limits in newer versions) which is 2083 characters: http://moz.com/learn/seo/url There's also some additional good information on that page, for your reading. For more information on the length from a technical standpoint, I'd recommend the top answer in this thread: http://stackoverflow.com/questions/417142/what-is-the-maximum-length-of-a-url-in-different-browsers This blog post indicates that most of Google's urls are around 70-90 characters, which may be a good indication: http://www.johnfdoherty.com/lessons-from-google-about-url-lengths/ As a final note, SERPs seems to only show around 50 characters in the URL fields, so this may also be something to keep in mind, however, they do tend to highlight the keywords and shorten the rest of the URL (for example www.google.com/.../insidesearch/howsearchworks/...). To summarize, I do not think there's a "definite best practice" defined in terms of URL length, as a general rule of thumb in these scenarios; as long as it makes sense to the user, it should make sense to the search engines too.  I hope I was able to help somewhat.