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    4. Best tools to find topics (not keywords) to write about?

    Best tools to find topics (not keywords) to write about?

    Link Building
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    • nicole.healthline
      nicole.healthline last edited by

      What are the best ways to find exact topics to write about? Tools? Forums? Any suggestions are welcome!

      1 Reply Last reply Reply Quote 0
      • blackballonline
        blackballonline last edited by

        The tried and true methods are keyword research and those you mentioned but to your question, I have always found that observation and opinion posts work very well for us. Whether you observe your industry, your city, your coworkers, your backyard, your commute to work, all are good idea generators. It pays to throw out the old preconceptions and just let it come. Sometimes the harder I try to create content, the harder it is. Forget the box let alone thinking outside of it. Reading is also very helpful. Read all you can about your field and your hobbies. Sometimes a connection happens when least expected. You could actually build out this Q and A and make it a topic to write about. 🙂 Happy writing

        1 Reply Last reply Reply Quote 1
        • seanmccauley
          seanmccauley last edited by

          Twitter is a very useful tool for understanding what is of interest to the public. Check what is 'trending' in twitter and write about it early on. If the public are tweeting about it or searching for it then they will appreciate a well written piece. Digg, stumbleupon etc are also decent sources.

          (I would also advise writing about what you know and love whenever possible)

          1 Reply Last reply Reply Quote 0
          • nicole.healthline
            nicole.healthline last edited by

            Twitter & news sites wouldn't work for this particular client as they plan their editorial calendar months in advance. Any other suggestions? thanks!

            1 Reply Last reply Reply Quote 0
            • seanmccauley
              seanmccauley last edited by

              Which sector is your client operating in? Are they ecommerce?

              nicole.healthline 1 Reply Last reply Reply Quote 0
              • nicole.healthline
                nicole.healthline @seanmccauley last edited by

                They are a media site but not an on-demand media site.

                1 Reply Last reply Reply Quote 0
                • connectiveWeb
                  connectiveWeb last edited by

                  Google Trends is really handy for this. You can check what the "Hot Searches" are right now and find one that is related to your vertical. As others have said, Twitter is great for this as well.

                  1 Reply Last reply Reply Quote 0
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