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    4. Prefix added to Titles in SERP

    Prefix added to Titles in SERP

    Technical SEO Issues
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    • razasaeed
      razasaeed last edited by

      We are getting different titles in Search Engine Result Page, where PakWheels: is added to the actual title of page. Your expert opinion is highly appreciated. What can be the possible reason of "PakWheels:" appearing. This is a case for only home page of website.

      Search query 'cars in pakistan' shows 3rd result with title

      Pakwheels: Cars, Used Cars, New Cars, Latest Car Prices & News ...

      Whereas the actual title of page is without 'PakWheels:'

      1 Reply Last reply Reply Quote 0
      • Nick_Ker
        Nick_Ker last edited by

        Check this out: http://www.seroundtable.com/google-brand-title-appending-16432.html

        It seems that Google is moving the site or company name to the front with a colon in some situations. I don't know if anyone has done a thorough study of it, but from what I have seen it seems to happen with sites that have a fairly solid brand established, but have page titles that are too long, keyword stuffed or for whatever other reason Google decides to alter what appears in the SERPs.

        Google has been shortening or altering such longer and spammier titles for a while, but about a month ago these "Brand: xxxxx" titles started appearing.  To me it seemed funny because I have used that format on the home page of my own site and many others for a while because it just made sense to me. I guess Google thinks so too.

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