How much website would be worth for SEO?
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I have a website that I'm considering selling. It gives no profit, but I think it has decent SEO value.
Link explorer report: domain authority = 69, linking domains: 9.8k, inbound links: 44.2m, ranking keywords: 294. Is that any good?
Website is about web design, so keywords are also related to it. Would it be useful for SEO links building for other people?
I did sell similar website once, but it was about 7-8 years ago and I've sold it for very high 5 digit amount. However things have changed since then in SEO world, so I don't know if today similar website would be worth much. There is so much information out there that contradicts each other, so I think I'd rather ask professionals here.
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Honestly, to get a proper answer people would need to know the site in question to do an audit themselves.
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I'd rather not link it because I'm not 100% sure on sale yet. Website in question is
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I think it could be something that someone would buy, but obviously that would need a more detailed investigation. It's great if Moz's metrics are high, but is that universally agreed by other tools? For example is the Ahrefs Domain Rating similar to Moz's Domain Authority score? Does SEMRush see the site as a link toxicity risk? Does Majestic SEO give reasonable Trust Flow and Citation Flow read-outs?
It also depends what the backlinks are like. Certainly it's great if there are a lot of linking domains (and the number of overall links isn't disproportionately different to the number of linking domains). But some of those links might be great, whilst others might be garbage.
You can get three really nice articles (1,000+ words written by a proper PR person, not a link builder!) posted across three really nice sites (with DAs ranging from 65 to 80+) for about £700 GBP / $890 USD. You have to figure that, since those are one-time posts, the value of each containing site must be significantly higher (in the thousands or tens of thousands of dollars)
When prospecting websites as potential link opportunities, I also look into tools like SEMRush or Ahrefs which give estimated traffic figures for those websites (although the traffic estimates are usually only estimates of what those sites take in from Google). I would certainly do the same thing in a lot more detail if I was going to be buying a site rather than a one-off placement. Some tools give even better traffic data for 3rd-party sites which they buy from ISPs and build a front-end around that
If your site could assure a buyer across different platforms (even if some readouts were variable, if they were all relatively high...) then I don't think you'd have too much trouble selling it
Of course some shady black-hat cats might wait for you to get sick of it and delete your own site. They may then buy your expired domain and use something like an advanced scraper to pull the (historic) site files off the 'WayBack Machine' (webarchive.org) and resurrect your website for $20-$40 USD
Be wary of the necromancers of the web
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Thanks for detailed information. Thing about different SEO websites is they want money for information and there are lots of them with different metrics. I don't know which ones worth checking.
Majestic trust flow is 49, citation flow is 79. I have no idea if that's any good.
SEMRush authority score is 74. Don't see anything that mentions domain rating.
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That's pretty good. One big red flag is when sites have like, 60+ CF and like 13 TF or in the single digits. If you want you can send your site to the email on my profile and I'll have more of a look. It still won't be full depth but should show if you have a dud or not. Up to you though
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I've posted it few posts above in code tag, so it won't link
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So you have! According to Ahrefs the site averages around 1,193 visits (all countries) per month from SEO (Google) specifically. These estimates can be inflated or deflated depending upon how well their keyword index covers your particular website. From Ahrefs you have a 'Domain Rating' of 82 which is really strong.
Looking in SEMRush it's less favourable with the tool suggesting you see between 150 and 300 visits a month from Google in the USA. SEMRush's keyword index (and general handling of data) isn't as good as the stuff you get out of Ahrefs so that's pretty much what I was expecting.
The Ahrefs estimated SEO traffic chart stretches back to 2015 so it seems as though traffic from Google was ascertained in a relatively sustainable way.
I think that you could find a buyer for your site. What they'd be willing to spend would depend upon their current resources and ability to 'keep it going'. Someone who could only just afford the purchase would see diminishing returns as they might lack the ability to invest in future content and community management. To someone with deeper pockets, maybe they could afford to spend over ten grand on it.
Certainly the metrics are pretty decent. Obviously I haven't dissected those metrics in a granular way by conducting some kind of forensic analyses, but the top-line signals are pretty good (in my opinion)
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Thank you very much! That was very helpful.
Looking at Google Analytics, website gets about 400-500 users a week from Google, so Ahrefs is close enough. Website has been up for about 8 years.
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It also depends what the backlinks are like. Certainly it's great if there are a lot of linking domains (and the number of overall links isn't disproportionately different to the number of linking domains). But some of those links might be great, whilst others might be garbage.
You can get three really nice articles (1,000+ words written by a proper PR person, not a link builder!) posted across three really nice sites (with DAs ranging from 65 to 80+) for about £700 GBP / $890 USD. You have to figure that, since those are one-time posts, the value of each containing site must be significantly higher (in the thousands or tens of thousands of dollars)
When prospecting websites as potential link opportunities, I also look into tools like SEMRush or Ahrefs which give estimated traffic figures for those websites (although the traffic estimates are usually only estimates of what those sites take in from Google). I would certainly do the same thing in a lot more detail if I was going to be buying a site rather than a one-off placement. Some tools give even better traffic data for 3rd-party sites which they buy from ISPs and build a front-end around that Also you can get Best SEO Services from SEO Expert in Lahore
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