Figuring out your customers
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I would like to figure out which site(s) they visit before and after they come to my site because, what they read, which etc... so that I can target them most specifically
How can I do that ?
Thank you,
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You don't get that information by default. When users visit your site, you can see their browsing patterns as long as they stay within your site, but any web analytics platform is going to stop tracking them once they've moved on to another site.
You can find:
- Sites that users were on before they clicked on a link to get to your site (referring domains / pages)
- Demographic information that Google is willing to share with you
- If you have a Facebook page, demographic information that Facebook is willing to share with you
There are other third party tools that will give you more information, but still, you won't get the exact sites each of your visitors has visited, you'll get as much data as that tool has been able to collect.
Why do you want to learn about the other sites that your visitors are visiting? For ad targeting? Blog post ideas? I'd do some competitive research instead; look at the content your competitors have written, look through Quora questions, use Google Keyword Planner to see how many people search for your areas of interest.
Good luck!
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Thank you for your detailed reply and for the link. I was thinking about doing retargeting but you are right what you are mentioning is probably the way to go. I will try that.
Thank you,