How to setup custom rss emails for blog
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Hi there,
We've just recently launched a new blog http://news.nursesfornurses.com.au/Nursing-news/
We've setup our email so Nurses can select which areas of interest they would like to get updated on so we can send them updates of new posts.
We are using an email client with the developer who built the site and I can setup an RSS for all recent posts, but what i'm looking to do is send out RSS emails to segments based on their selection when they sign up.
Does anyone know a way to do this, or an email client which will allow this?
I look forward to your responses!
John -
I know Mail Chimp has one example: http://mailchimp.com/features/rss-to-email/ You could likely work with them to get this functional as you'd like.
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Adding on to what Ryan said, you can setup RSS to Email functionality for multiple lists (I think - haven't needed to do this exact setup). When you do, name the lists similar to the categories. As a sidenote, there's a way to do this with segments all contained within one list, but I don't have details on that. See the resources below.
For the RSS feed, you'll use the category URL and add "/feed/" to it to get the category-specific RSS. For example - http://news.nursesfornurses.com.au/Nursing-news/category/lifestyle/feed/ will be the RSS URL for the Lifestyle category.
You'll have to do a slightly custom onboarding setup to allow users to adjust their categories when they first signup, or you can simply let them opt out of specific lists when they hit the unsubscribe button.
Mailchimp also has a feature called conditional dynamic content that allows you to send a master newsletter, and only add specific content if the user has selected it: http://blog.mailchimp.com/conditional-dynamic-content-in-mailchimp/
Here's some other articles in their support docs that describe different ways of handling this: