Structured Data - How frequent does Google update?

[hdeg]

Hi all,

I recently updated some markup on my site about a week ago.  However, when using the structured data testing tool and inserting the URL of the page that was updated with the schema, I see that the schema being recognized does not reflect the updated markup.

However, when I use the structured data testing tool again and insert the code I used for the schema, I see no errors and all info was implemented properly.

Any idea why my updates (which seem to be correct based on my code) are not reflecting when testing the URL of my site via structured data testing tool?  Is there some delay for this data to update?

Any insight would be much appreciated.  Thanks all in advance!

Best,
Sung

[lcochran]

This is not a direct answer to your questions but rather a parallel thought. I've implemented Google Tag Manager on my sites to minimize the negative speed impact of coded scripts as well as simplify the process of multiple scripts. I have noticed that changes to structured data have shown immediate search results, so you may consider using this method rather than hard coding in site.

[hdeg]

Hi Lesli,

Thanks for the response.  I actually am currently using GTM to implement any structured data onto my site.

However, I'm still experiencing issues where it seems my structured data is not being updated according to the structured data testing tool.

Will you be able to let me know on average how long your structured data usually takes to update when using GTM?  Hours?  Days?  Weeks?

Any additional insight would be much appreciated.  Thanks!

Best,
Sung

[lcochran]

I have found it to be immediate. If the data is not showing then you have a coding error.

[hdeg]

Thanks, Lesli,

It seems that you were correct.  There seems to have been a coding error, which I fixed and implemented.

After pushing the code again, I saw the changes reflected immediately like you said.

Thanks for your help with this!

Best,
Sung