Multiple campaigns for similar pages
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Hello, Moz family!
I am fairly new to the SEO game, so this question may be irrelevant. Here is a little context to begin; the business I am serving has an overview page (see below), which I have started a campaign for. On the overview page, there are 10 different links that can take the user to a specific page. It is hard to gather rankings for these keywords because there are so many different pages we link to. I guess what I am asking is, is the only way to gauge keywords across multiple pages is to start multiple campaigns? I hope this makes sense, but if I need to clarify more please let me know! Thanks in advance!
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Hey there!
There are several different ways to go about this. Tracking keywords in a campaign will provide data on the best-performing pages on that particular domain for those keywords. However, you do have the option to restrict a campaign to a particular subdomain, and depending on how your site is structured, it could be feasible to make several different campaigns all tracking a separate subdomain or subfolder. If you're looking to check rankings for particular keywords on specific pages, you might want to use the Rank Tracker tool instead, as that will report on the exact URL you enter.
I hope that helps! Campaign setups can vary wildly depending on your site structure.