I want to update the Key words in my title tag. But i'm afraid of what might happen:(

[MissThumann]

Hello everyone,

My Insurance agency ranks high in searches, but the key words in our Title Tag aren't very well optimized at all.

It's too long, in the wrong order, there's duplicate's and the Key words aren't even in there?!

So, I want to update the home page, as well as all the other pages that are having the same problem.

I'm hoping that because we've been ranked in the top 3 for over 3 years and I blog 3-4 times a month, and all my Off-page seo is on point, I shouldn't see to much of a drop?

I'm changing my title from this: General liability, Commercial building, Workers Comp, Truck, Auto Insurance in Dallas, Texas - - Thumann Agency

**To this: **Business & Home Insurance Dallas, Texas | Thumann Agency.

Please share you thoughts with me, good idea or not?

Many thanks in advance! )

[DmitriiK]

Howdy.

Here is my question - if you rank that well, why would you chance it?

If you do have to change it though, here is my advise. Find a longer tail page with lower traffic share, which is ranking at the bottom of first page or so. Change the title only on that page, request manual recrawl through Google Search Console. See how the rankings change. If position do not change, or improve, do another test, but on a larger scale - 10-20 pages. Monitor their ranking. And then go full speed

[MissThumann]

Thank you, Dmitrii. I like that approach and I will defiantly take it on board.

[DmitriiK]

Absolutely