Business.com - Who's stil submitting to it, and why?

[David_ODonnell]

If yes, is it because you believe it is still worth the cost for the link from this particular directory due to the prohibitive costs which deter low quality sites, it's review process,  the high DA, or other?

If you no longer submit to it, why?

[SEO5Team]

David, we've tried SEO campaigns with and without business.com links and it did not make much difference in the results. I will however tell you that their PPC offering works. We have run quite a few campaigns for our clients in the franchising vertical with very good results. The cost per acquisition is quite lower than adwords.

[David_ODonnell]

Appreciate the input, interesting that their ppc offering outperforms Adwords in that instance/niche. I guess that is a pretty good fit for that particular site, something to keep in mind, for sure.