Is there a way to track mobile rankings vs desktop rankings in Moz?
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With the new release of Google's mobile algorithm we want to start tracking keywords mobile vs desktop. Any suggestions?
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At the moment a few workflows can include addressing any errors in "Mobile Usability" in GWT under Search Traffic; looking at landing page performance under Audience >> Mobile >> Landing Page as a secondary dimension and comparing that to results in desktop; and parsing out mobile visits with secondary dimension as source / medium (looking at google / organic)...
Not very exacting, but you should be able to get an idea pretty quickly of whether or not mobile is performing drastically different than desktop percentage-wise.
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Right now we do not have a dedicated workflow for mobile vs. desktop pages however if they are contained in their own sub folder or sub domain you can set up a campaign used Advanced Features in the campaign setup.
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James can you elaborate a bit on your answer?
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Jared - so sorry for the delay here! Essentially with Moz we don't separate any data out within a specific campaign but that's not to say you can't do so. For example say you have a website domain.com. if users are redirected to a domain.com/mobile or mobile.domain.com you can set these up as different campaigns so that you can track them separately. If the website is a responsive domain and all of it lives under domain.com and adjusts to the screen size Moz will not be able to track it separately.
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The way that I tracked mobile performance (before my site became responsive) was in GWT. If you go to Search Traffic > Search Queries, at the top of the page select filters, Search > Mobile. This will give you a pretty broad scope of where some of your key terms fall. Here is what you should see.
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A product release update was just posted over here:
http://moz.com/community/q/product-news-our-plans-for-mobile-rankings-in-moz-analytics
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I have done that for my mobile domain, m.ramjet.com, and i am seeing the same stats as I have on my desktop version. Any suggestions?