Ranking Differs between SEOmoz and Google Webmaster?

[mjcarrjr]

My Google webmaster ranking for keywords differs significantly from SEOmoz. For example, Webmaster say 8 and SEOmoz says 1...thoughts?

[dhidalgo1]

Rankings are no longer fixed but more dynamic than you might think. Geo Location - Glocalization is a big part of the equation, Not to mention whether or not you are logged in to your Google Account or Facebook (this refers more to Bing Obviously).

I would always go by Google Webmaster Tools rankings, however it is my experienced that these results are not as fresh as you might want them to be... I use both, and additionally i might also consider looking at sescout.com.

[DesignbysoapLtd]

You have to bear in mind that rankings fluctuate quite a lot, particularly in certain verticals. I think the GWT rankings are 'averaged' and the SEOMoz ranking is likely to be a snapshot of whenever the tool last checked the rankings.

You've also got to consider location, data centers and personalised search - try doing a manual search on Google, making sure you're signed out of any Google account and social media accounts, and adding the parameter &pws=0 to the end of the search URL. You can also try an external tool like seoserp.com.

Hope that helps!