Interesting optimisation killing page comparison

[bizint]

I have two these tag pages:

http://www.businessinteriors.co.uk/tag/office-fit-out-birmingham/

http://www.businessinteriors.co.uk/tag/office-refurbishment-birmingham/

Both targeted on key words respectively "office fit out birmingham" and "office refurbishment Birmingham"

Now the weirdest thing has happened. I have being optimising the, "office refurbishment Birmingham"...with a little more content etc...and links etc...and havent got round to "optimising "office fit out birmingham" yet.... Which seems good, because weirdly the "office fit out birmingham" page is ranking HIGHER than the "office refurbishment Birmingham" page for the term office refurbishment Birmingham search?!?! So I must be doing something very wrong.

What on earth has happened? Can anyone see these two pages and give me some insite into why making a page better has nuked it?! Many thanks.

James

[rmontanez]

The only two things I see different are:

1. office-fit-out-birmingham has more internal links that the other page
2. You have duplicate content  [from blog] on multiple pages (including these too)
   • Type "site:http://www.businessinteriors.co.uk  "Fort Dunlop stood empty " on google.

Besides that...don't know.

[KeriMorgret]

Rand has a useful post with several suggestions for when the "wrong" page ranks at http://www.seomoz.org/blog/wrong-page-ranking-in-the-results-6-common-causes-5-solutions