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    Google adsense what is the best way to display the ads

    Conversion Rate Optimization
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    • ClaireH-184886
      ClaireH-184886 last edited by

      Hi. I am using google adsense and trying to find the best way to have them on my pages but being knew i am not sure the best way to lay them out.

      I am playing around with the pages and would love to see some good examples of adsense pages that work.

      If anyone can give me advice on the following page and let me know what is wrong or right with this page to help me understand where i am going wrong, then that would be great. I am trying to sort it out so each page is set out the same.

      http://www.cheapflightsgatwick.com/news/easyjet-news/easyjet-tell-disabled-man-to-get-off-plane

      1 Reply Last reply Reply Quote 0
      • KeriMorgret
        KeriMorgret last edited by

        I have no experience in adsense, but wanted to let you know that just today Google announced it is looking at pages with too many ads above the fold. Read this for more information, and keep it in mind as you plan out where your ads are.

        http://searchengineland.com/too-many-ads-above-the-fold-now-penalized-by-googles-page-layout-algo-108613

        ClaireH-184886 1 Reply Last reply Reply Quote 0
        • ClaireH-184886
          ClaireH-184886 @KeriMorgret last edited by

          thanks for this

          1 Reply Last reply Reply Quote 0
          • kmander
            kmander last edited by

            Show the MPU (square) unit on the left side of the content, not the right. Just have one unit, not the double-decker. Remove the left sidebar unit. Pace sitelinks in the sidebar or top navigation. Have a wider unit at the bottom of the content page. Split test 4 different colour palettes to see what works best.

            That's a good starting point.

            It's all about experimentation and testing for results. There's no real golden answer - you have to find it out for yourself by seeing what works for your site.

            Good luck.

            (I'm a former Google AdSense employee).

            DougRoberts ClaireH-184886 2 Replies Last reply Reply Quote 1
            • DougRoberts
              DougRoberts @kmander last edited by

              Testing is definitely the key here. You need to find out what's going to work best for your site and your visitors. Take advice, and make the best first guess you can but don't be afraid to test other ideas. It can be revealing!

              Keep an eye on other factors too - you don't want to damage visitor engagement by making the ads too intrusive etc...

              1 Reply Last reply Reply Quote 1
              • ClaireH-184886
                ClaireH-184886 @kmander last edited by

                hi keith, i have changed this page here http://www.cheapflightsgatwick.com/news/leeds-airport/leeds-airport-celebrity-cheap-flights-airline-new-route

                i have moved a google adsense to the left of the content and it looks better but not put any on the top bar because after reading what was suggested on here. i found that people are complaining about having adsense at the top of the page.

                do the links count as part of the three ads allowed on the page or is this seperate and also would it be worthwhile having a google search on my site

                1 Reply Last reply Reply Quote 0
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