What does the New Frontier of Search Look Like? (Mobile and Tablet)

[inc.com]

I'd like to start a discussion thread on the direction of search as it applies to mobile and tablet.

Jeff Haden, one of our Inc.com contributors, wrote an article headline stating that SIRI would be the end of SEO. However, what the article really talks about is the direction mobile search is likely to take:

1. Search results will be bypassed

2. Even more emphasis on local

3. PPC will be irrelevant

4. Emphasis on social media

I think these insights are fairly intuitive and it will be really interesting to see how the medium for mobile and tablet develops. It will be interesting to see what technologies will shape the means by which users find information and not just the search intent of the user.

Please add any insights you may have or good reads you'd like to share here.