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Category: White Hat / Black Hat SEO

Dig into white hat and black hat SEO trends.


  • Another great idea for receiving backlinks is to become a "sponsor" for a charity or host local meetup meetings online.  If you can get your company noticed for donating to charity or sponsoring an event you will get massive backlinks just through news articles and stuff like that.

    | BeardoCo
    0

  • Yeah I deliberately showed you that as a pretty awful example haha! This is what I'm dealing with. Unfortunately most of the links follow a very similar theme and that's why I'm worried I'm going to be removing a lot of links and alerting something at Google!! Also, there's a few links in the same format as that example, but which have brand anchor texts and the page has Page Rank - I assume it should still go?

    | Coolpink
    0

  • Are these showing up in Google Analytics? There are a number of ways that these sites can fake visits to your site to entice you to visit their site when you see them listed in website referral traffic. As Takeshi said, I would look to see if they're actually linking to your website or not. These sites probably wouldn't show up in Open Site Explorer because they're so low-quality, however I don't see these links listed in other Backlink monitoring tools, either. That leads me to think it's probably referral spam.

    | KaneJamison
    0

  • I agree with Mike. Letting a customer know you are choosing their review to be posted on your site generally gives a good sentiment to the customer. You benefit in both ways, creating a good relationship with your customer(more WOM referrals) and giving your site a legitimate review.

    | William.Lau
    0

  • Hi Irving, Today i have Compiled a comprehensive backlink report for one of my hotel client (http://www.fairfieldinnhotelcedarrapids.com/).I have identified all bad links and create one .txt file and upload via google disallow tool. now my question is, How do i know that all dead links has been removed? Is there any way to know status? Thanks

    | CommercePundit
    2

  • Yes, it makes sense to have issue in exact match case with your CA state but I am not sure over this 100% either. The anchor text you should use here is to mix up your target relevant keywords associated with your brand or company names which help a lot in order to gain natural effect and rank in Google.

    | Futura
    0

  • ouch that's going to be hard unless the client is really open to talking to you and actually wants to trust you. They usually are guaranteed something when it comes to "services" like that vs traditional seo where you offer audits, "long term", "outreach" and words that tell them that it's going to **"take time" ** What I would do is just tell them that it is their decision if they want to go with them and you as a friend, would like to ask him to check out these (then name articles about it penguin or penalties) Ask them if they are willing to change their domain in the future once they get dropped by google. And if their site gets destroyed by google, then they will have to pay you 4 times the amount to help them recover which isn't always guaranteed. Worked for me, should work for you.

    | DennisSeymour
    1

  • I think part of it has to do with the link in your articles section, heading in the article, url, and title tag all matching or being REALLY close. For instance, if I Google Dynamic Spin Release, I see your website's article; however, if I Google Dynamic Spin Release and the Energy of Your Mind, I do not. I am guess that is because your title tag and url pull more weight than your listing and heading: listing: Dynamic Spin Release and the Energy of Your Mind heading: Article on Dynamic Spin Release and The Energy of Your Mind title: Dynamic Spin Release url: Dynamic Spin Release When you are writing or posting these articles, I would try and match the listing, heading, title, and url to almost match each other if those are the types of queries you are hoping get typed into Google. I hope this helps. Mike

    | Mike.Goracke
    0

  • Hi Sean, If these are just domains they bought that never had any content, there's nothing to worry about here. Lots of brands buy their .net/.co/.etc versions, spelling variations, and any branded/product terms to prevent squatters from moving in. Redirects of any sort are fine in this case. If they're buying companies along with their domains, also don't worry about it. In fact, I'd say use a 301 redirect in those cases. Google does a decent job of understanding formal purchases and looking for official proof, and they're not going to penalize someone who redirects the site of a company they've purchased to their own. Finally, if they're buying domains based on the link profile, i/.e. just for the sake of links, then you need to start worrying. It's less problematic with 302 redirects, but I would recommend against this type of domain buying altogether. Some people use expired domains as a method of indirect link buying. Here's a still-relevant piece from Danny: http://searchengineland.com/do-links-from-expired-domains-count-with-google-17811

    | Carson-Ward
    0

  • I've had good luck filing a webspam report through Chrome rather than WMT. Might be worth a try.

    | WilliamCarr
    0

  • Hey Baldea, I wasn't asking What black hat is, I was asking for specific urls that have onsite examples to show the class.

    | BCutrer
    0

  • Hey Giuseppe For the brand name, "London Escape" will be fine.  Google will recognise this as your brand name no problem. In fact, what you might see and what is currently present in a few search results is that Google promotes this brand term to the front of the page.  For a lot of Keyword 1 | Keyword 2 | Brand Name title tag formats, Google is rewriting the search engine result like this: Brand Name: Keyword 1 | Keyword 2 Doesn't seem to have any beneficiary or adverse effect on rankings, but it certainly shows that Google is able to recognise your brand name when written in separate words. Hope this helps.

    | TomRayner
    0

  • OK, i'll think about it. Thanks for sharing your experience

    | xiruca
    0

  • You're asking if, independent of content, can the a CMS, such as Drupal ( or Joomla or Wordpress, etc) help your rankings, is that right? The answer to that would be no.  A CMS can hurt your SEO and it can make SEO easier or more difficult but which CMS is used is not a search engine ranking factor.

    | Chris.Menke
    0

  • Thank EGOL and Jazy, This was exactly what I needed to hear from you! "Keep you eye on the ball"

    | MacPaw
    0

  • Keep an eye on the cached version of the page - once it is updated you may see something straight away but I would tend to give it a couple of weeks after the page is crawled.

    | Marcus_Miller
    0

  • Yikes!, I don't even wanna know what the exact role of fiverr was here, can't be pretty. and you're right the fear of penguin/fear of losing revenue is what's needed. Cause business owners want to make money obviously, they see a competitor with a gazillion automated spam links ranking better, and it's like - "let's do that!" If you can effectively explain the long-term risk that poses to the bottom line, they pull a complete 180.  To "do that" would mean to invest in the exact "strategies" google is trying to devalue, risk being deindexed and losing you're only owned digital asset, and negatively represent your business across the web, all for a fractional temporary gain.

    | SVmedia
    3

  • Yeah I understand. I think I will take your advice and no follow the pages. It is not worth the risk really. Thanks for your help

    | buysellrentspain
    0

  • Hmmm...if your new domain has different keywords than the old one then I would think that it is a matter of the manual penalty not lifting off yet. But there could be other factors.  Is your new domain all completely unique content?  If it is duplicated from elsewhere then the pattern of ranking for a while and then disappearing could fit with Panda. It's also possible that the ranking you saw initially was a "honeymoon boost" and perhaps the new site has dropped out of the honeymoon boost phase and into it's normal ranking position and just needs to attract links to start to rank properly again.

    | MarieHaynes
    0