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Category: Intermediate & Advanced SEO

Looking to level up your SEO techniques? Chat through more advanced approaches.


  • I suppose the main problem could be a lot of similar (even duplicate) content. To avoid this, after a certain time period it might be worth 301 redirecting the old pages to their most relevant category pages. If you 301 redirect to the new archive ad, and then 301 redirect that to the next archive ad and so on, you'll have endless 301 redirects for ever and ever! Perhaps it isn't worth the effort of doing what I suggested initially and it might be best to 301 straightaway. It's worth testing on separate categories if you have the time.

    | Alex-Harford
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  • Hey, so I guess you're wanting to achieve this (http://extensions.ecommerce-team.com/apparel?___store=shopbypro&reset_filter=1) - aor something similar using ajax so the page updates without re-loading? I guess you need to use token's in the url path rather than a dynamic url. Its a big job as you'll have to define some rules to say colour must come first, brand second, range last or something similar so you end up with domain.com/brown/levis/jackets/ - is that right? Essentially its working as a site search with some defined rules, so you'd have to think about the following: 404's - if your pages are built on queries, a user could potentially create a link to a page domain.com/brown/jackets/f**k/, obviously this would need to return a 404 or this could be indexed. Canonical - the previosu point brings about dudplicate content issues, if you don't define the rules then you could have /brown/jackets/levis/ vs. /brown/levis/jackets/ showing the same content, so there needs to be some canonical management. So you can use ajax to call a particular URL, you would need to use the filters as links ( <a>tags) so the pages are crawled and pull that content (search results) back, the url wouldn't changes though unfortunately, but it would still be linked to from the</a> <a>tag.</a> <a>Is there a specific reason why you don't want to use a hashbang?</a>

    | ChapterEight
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  • Hi, Thanks for your answer; i'm aware of the different search options on google, but what strategy would you recommend to improve my rankings on broad based search match? Thanks

    | smartgrains
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  • Hi Daniel. what about all the domains registered under the same account, so the same whois info. Just wondering how that will play out if I build 5 or so of these sites? Derek

    | ClickValueMedia
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  • Well two things you can do is: 1. Make the domain in google webmaster tools US based. 2. Buy a .com domain and target it in the US market. Overall it is not easy to target GEO specific domains to other areas I see it with .com.au domains they work great in AU yet ranking them in India is hard. so in the end it may be worth buying a .com and making a micro site and then drive traffic back to the .co.in

    | JamesNorquay
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  • This seems like a contest your customers might be interested in. Do you have an email list? Perhaps send it out there. I have never run a contest where someone has to create a video, but I have had success with free contest listing sites. Do a quick google search and you will find a few where you can list your contest. Also, don't be afraid to ask your followers to RT your Tweets. I find when I ask followers are happy to oblige. Best of luck with the contest!

    | EssEEmily
    0

  • Log into Google WMT > Site configuration > URL parameters

    | RyanKent
    0

  • Hi Mulith Ya, from a little town called Gansbaai, an hour outside of Cape Town. Yourself? It depends, dont approach a website that offers to sell links, rather find a good website and do some form of value exchange (I recommend targeted recipricol linking). Anyway, though this might interest you. Have a look at all of these sites. All have exactly same webiste structure/brand, just different domians, and all the domians are strengthened through exact match anchor text (bought!!) (This is similar to the scenario), http://www.safari.co.za/http://www.krugerpark.co.za/http://www.siyabona.co.za/http://www.backpackers.za.net and there are many more of these. This is no good and by all means! (I was shocked when I stumbled upon this on the web the other day, the unfortunate thing is they rank for very competitive terms and all their links are bought, or strategically exchanged (although Google picks this up, the anchor text still helps significantly), pity Google cant pick this kind of link buying up yet. Cheers

    | DROIDSTERS
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  • Some things to check: If your search results are being indexed is there only one URL per keyword combination? Avoid showing the same content on multiple URLs - or restrict the SE bots to just one of them per keyword. e.g. check you don't have a structure like this: domain.name/search/location=xyz domain.name/search/location=xyz&keyword=abc domain.name/location/keyword The same applies to the detail pages of your real estate listings.  I.e. don't let the SEs see content on all of these URLs: domain.name/location/listing_id domain.name/keyword/listing_id domain.name/listing_id domain.name/listing_slug Rather than making duplicate content noindex I would prefer to redirect it to a common URL if possible. To reduce duplicate content issues with client material, add extra info to the pages.  E.g. some things to try are: adding region/suburb info to search results pages pre-parse listings and extract key info on features/facilities/etc., then display that key info in a features box or something so that both the HTML and content differs a lot from client sites.

    | plata
    0

  • Here are my recommendations 1.) Look at some local brands performing well in the searches in your country 2.) Check whether they achieve their rankings through good SEo practices (run the domain in opensiteexplorer) and analyse their top links 2.) Find out who the SEo companies are who are doing work for them 3.) Approach these SEO companies for quotes (and if they are to expensive, ask them to recommend another company) I totally agree with your time constraint (alot of people have this). However, I would strongly suggest you take the once-off time to understand as much about SEO as possible (roughly 10-20 hours), so you can properly understand and question the SEO processes a company will implement for you. Hope this helps. Cheers & Good Luck

    | DROIDSTERS
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    | Mulith
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  • Ahh ok sry misunderstood the question (my bad): If you have a page (the one linked to with an anchor text) and this page contains do-follow links then some of the "value" (for the search phrase in question) will flow to the other pages. But! (there's always a but since only a small percentage of the value will flow, the value of the other pages are most likely to little to show up in any search result, since other pages will probably out weigh it in the SERP's. In other words: Yes anchor text flows just like link-juice

    | ReneReinholdt
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  • This profile picture is added due to the use of the author tag in the posts submitted. Theres a good rundown on how it all works here

    | Daylan
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    | terran
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  • Thanks for those references Ryan, I appreciate it. I will have a look tonight. /Thomas

    | tomypro
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  • Thanks for the reply mate. It's going to be tricky to run two separate site because our CRM is also storing info used by the front end (sorry I should of mentioned this before!). Really hoping we can find a good way to service both regions from the single site.

    | ICMI
    0

  • Good response Ryan thank you once again.

    | esuleman
    0