Category: Technical SEO Issues
Discuss site health, structure, and other technical SEO issues.
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Cross domain canonical for different branded sites
Perfect, thanks for sharing the link!
| nhhernandez1 -
Meta Data Question
Hi Roman See below example https://www.greeneking-pubs.co.uk/pubs/suffolk/cock-pye/menu/
| AlexStanleyGK0 -
How Shold I Structure URLs for a Portfolio?
The structure of a website or a blog is of great importance for its chances to rank in search engines. In my opinion, there are two main reasons for this A decent structure makes sure Google ‘understands’ your site. A decent structure makes sure you do not compete with your own content. Site structure is only one aspect of SEO. All the different aspects of SEO, like content writing, keyword research and even technical SEO, have to do with site structure. All the different aspects are closely related to one another. Keyword research Proper keyword research will help you nd out what search terms are used by your audience. And this is of great importance. Optimizing for words that people don’t use, doesn’t make any sense. In order to perform your keyword research well, you’ll have to get inside the heads of your audience. So, for Example, you have a design agency and you need to research for a topic like Wordpress, Web Design, Woocommerce Design, Shopify and so on. So let's take "Shopify Design" as the main topic, let's assume you have been developed a lot of project about it, and you want to rank your portfolio. In that case, you create a category page called "Shopify Design" and inside of it you can use subcategories like Furniture Stores Shoes Stores Boutique Stores Pet Stores As your site grows, you might create duplicate tags and categories. When you have a category "Shopify Design", you shouldn’t have a tag page The same goes for single or plural; an article shouldn’t be in the categories ‘shirt’ and ‘shirts’. One of those shouldn’t exist. Pick single or plural and stick with it for all your category and tag terms. Tags and categories are both examples of a taxonomy system. When used correctly, a good taxonomy system can boost your site’s SEO. The opposite is also true: when used wrongly, it’ll break things. Why optimize your category pages? There are two main reasons why you should focus on optimizing your category page: 1 Category archives are landing pages Your category archives are more important than individual pages and posts. Those archives should be the rst result in the search engines. That means those archives are your most important landing pages. Thus, they should also provide the best user experience. The more likely your individual pages are to expire, the more this is true. In a shop your products might change, making your categories more important to optimize. Otherwise, you’d be optimizing pages that are going to be gone a few weeks/months later. 2 Categories prevent individual pages from competing If you sell boxers and you optimize every product page, all those pages will compete for the term ‘boxers’. You should optimize them for their specific brand and model, and link them all to the ‘boxers’ category page. That way the category page can rank for ‘boxer’, while the product page can rank for more specific terms. This way, the category page prevents the individual pages from competing. Categories are used to create large groups within your site. They bundle content that has a similar high-level topic. Products or blog posts on your site should fall into a category (a shop category or a blog category). Tags on the other hand just group content on certain topics together. Tags are not hierarchical. You can see them as an index of your site. They’ll not necessarily fall into a category. They can apply to products, but to other site content as well. In your case to be effective in your strategy you need to follow a herarqy Main Categorie ---> Shopify Design Sub Categorie ---> Furniture Stores Single Project ---> Project X optimized for a long tail keyword You can use the tag with a different approach An example could be minimal desig typographic desig color full I hope this info can help you.If my answer were useful don't forget to mark it as a good answer Cheers
| Roman-Delcarmen0 -
Getting rid of pagination - redirect all paginated pages or leave them to 404?
Howdy iHasco! Big site changes like this can always be tricky. Depending on how often these paginated pages are indexed and how many external links are currently pointing to them (I'd take a look and analyze both of these things before making any concrete decisions). Either of these decisions could be an okay route. 404 ing them is appropriate if the pages arn't indexed in Google, and have no backlinks. (Be sure to remove all internal links pointing to them as well) 301 redirecting these pages is the correct route if your pages have link equity you want to preserve or the pages are indexed and users could potentially still access them from the SERP. Since the blog homepage will contain the content these users would potentially be looking to access, I think that the blog homepage is the correct page to redirect to, as it will house the same content as the pagination used to have.
| lydiagilbertson0 -
International URL Structures
You have the instance that is the reason I took a liking to international SEO. In your instance, because of the annoyances of commonly used languages that are also countries ... I suggest ccTLDs or subdomains. Subdomains - You will have to claim each subdomain in Search Console and target them to their specific countries and then use hreflang between the languages within the country subsites. www.domain.com (main) www.domain.com/fr (french) www.domain.com/es (spanish) ca.domain.com/en (Canadian, english) ca.domain.com/fr (Canadian, french) fr.domain.com (France) ccTLDs - This does the geo-targeting for you. You will need to put the hreflang between the languages within the country sites. www.domain.com (main) www.domain.com/fr (french) www.domain.com/es (spanish) www.domain.ca/en (Canadian, english) www.domain.ca/fr (Canadian, french) www.domain.fr (France) It does not matter which you use. But if you wanted to use the same root domain, the subdomains are a good way to go about that!
| katemorris0 -
Where am I going wrong?
Ah thanks for that. That makes more sense now. When I put their site through moz I got 0 for everything which is why I was so confused. Cleanershost was the old domain which moved to the new one I mentioned above.
| Gavlar0 -
Semantically related keywords
LSI has never been a real thing, this according to Bill Slawski...http://www.seobythesea.com/2018/01/google-use-latent-semantic-indexing/
| LoweProfero0 -
I am looking for best way to block a domain from getting indexed ?
Hi the real challenge here is we are not using any Google entities like webmaster tools etc on https://online.example.co.uk so to my knowledge robots.txt wont work, will be waiting to hear from you if we have any other options here. Thanks P
| Prasadgotteti0 -
Any idea why pages are not being indexed?
So I am testing removing some of the restrictions in the robots.txt file and see if that helps as I still can't get it to be indexed.
| vetofunk1 -
Duplicate content issue
Hi all, If you are trying to target two different locations then try to personalise the content for each location. Maybe stats on which phone model is most popular in each place. If the sub domains will be exact copies, then rel=canonical one to the other. thanks
| JackSaville0 -
Moving content to a new domain
Hi all, I agree with Thomas - if you don't 301 redirect the old domain then your new domain will likely have very few backlinks, and it will take some time for the new one to rank. If you need to keep the old domain, is it worth just keeping all content on the old domain? thanks
| JackSaville0 -
Google indexing .com and .co.uk site
Hi, adding a canonical tag to your main site should allow Google to tell which one to index, especially if your 301s aren't working. More info about it here: https://searchenginewatch.com/sew/how-to/2288690/how-and-when-to-use-301-redirects-vs-canonical There is also the option of adding a noindex tag to a page: https://support.google.com/webmasters/answer/93710?hl=en Hope this helps.
| nhhernandez0 -
Rel=canonical and redirect on same page
Hello, the canonical should be enough in this case as it helps Google determine which page is the original out of the many duplicates. 301 is used if you want the duplicate pages gone and its link authority transferred to the original page. From Search Engine Watch: 301 – Hey, Search Engines: My page is no longer here, and has permanently moved to a new page. Please remove it from your index and pass credit to the new page. Canonical – Hey, (most) Search Engines: I have multiple versions of this page (or content), please only index this version. I’ll keep the others available for people to see, but don’t include them in your index and please pass credit to my preferred page. https://searchenginewatch.com/sew/how-to/2288690/how-and-when-to-use-301-redirects-vs-canonical
| nhhernandez1 -
Prioritizing SEO Items for a New Website Launch
Very helpful, Daniel. Thank you very much!
| Gbtyne1 -
Hidden text and mobile indexing
Yes, Google's been quite clear that once a site is in the mobile-first index, the content that only becomes visible on user interaction will no longer be discounted the way ti is now. But remember, the mobile-first index is slowly being rolled out on a site-by-site basis. So you'll need to do some specific investigation of your own site to know whether it has in fact been moved to the new indexing method. Hope that helps? Paul
| ThompsonPaul0 -
Hi, we are wanting to test a new version of one particular page on our website. What's the best way to run a test for a week without harming rankings. Do we use a 302 redirect or direct 100% of traffic using a tool like Optimizely?
I personally play the Google game - use Google's own products where possible. Google happens to have Google Optimize, which will let you run all sorts of A/B tests pretty easily. Benefits: Google itself knows you're running an A/B test so your rankings shouldn't fluctuate; you get access to any Google Analytics goals and events, in case you want to set up your own custom metrics. I've also successfully used tools like Optimizely and VWO. Most do a pretty good job of ensuring that spiders just see the original while human visitors are split. It depends on how specifically you set the test up. If you send all the traffic to a single URL and JS does the magic, you're safe. It's when you code an entirely separate codebase and then split the traffic between two URLs that it can start to splinter traffic and adjust rankings. You can still do that safely; you just need to make sure the "B" (and C, D, ... N) version(s) have a canonical set to the original page.
| WebElaine0