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For Google are different pages so if you dont have cannonical tags or redirections, can create a duplicated content Issues. No is not normal, maybe you need to check the settings of your website.

If you only have outbound links from your internal pages then that should be a major clue as to why you have poor "PA" Page Authority. You need to develop a concerted effort to "Earn" links to your content. Especially from high "PA" pages on high "DA" Domain Authority websites. There are a lot of ways to earn inbound links but the best way is to create great high-quality content that solves problems or answers questions. How about giving people a solution to a problem your clients often face. Create your solution pages to get people to go to and stay on your site. People will start to pick up the content and the inbound likes will start coming in.

Hi, A few reciprocal links shouldn't be a problem but I'd only do them if it makes sense from a human point of view and if it adds something for the users of your site. Put them in the place on your site that makes the most sense. A fishing gear shop may well link to fishing books and that would make sense. It's nice to be able to send traffic to another site that also send relevant traffic to you. Lots of reciprocal links and links that are done for perceived SEO purposes (and not for the users of your site) should be avoided. A link to another site could come across as endorsing it so make sure you are hooking up with reputable companies that you know and trust, not just ones that rank well.

I made the test with site: store.yurbuds.com site: http://store.yurbuds.com With different results, but to the the point there's a clone of your site This part is sometimes hard to understand because your site is being affected but not compromised. There is no need for a compromise for this kind of attack to work. The website that is stealing your results is the one that is compromised. Let’s take a look at a few ways that we have to prevent and/or fix this. Make use of the rel=canonical tag within each page. Contact the owner of the compromised website. Find the WHOIS information for the cloned site. Set-up a Google alert. Block requests from the cloned site. Report copied content to Google.

Hi there, Thanks for the question. It can be a challenge to build links to an ecommerce website, particularly if you're selling products which are widely available and not very link-worthy in their own right. The guide suggested by Rayflexgroup by Backlinko is certainly a good starting point, as well as a few others: https://moz.com/blog/building-deep-links-into-ecommerce-pages - it's a few years old but worth seeing if any of the tactics are relevant for you at the moment. https://moz.com/blog/creative-link-building-for-ecommerce-sites https://geoffkenyon.com/ecommerce/link-building/ A few other things I'd suggest: Look wider than just your products to look at your audience and what their issues, problems or concerns are. Then create content around those and look to build links into these. This takes time and you need to put a lot of effort in, but essentially you need to "surround" all of your products and categories with genuinely useful content which is as good as it can possibly be. You won't "go viral" with this kind of content but it will have the ability to pick up links over time. Depending on your niche, spoof products can work well. A few examples are here and while these were not link building plays, they certainly generated links and attention. Also look at the people at your company and their story - do you have a founder or CEO who is open to talking to business press or websites about business growth or retail trends? This can work well and get links from the kinds of sites that your competitors may not think of. I hope that helps!

Thanks James, I just wanted to clarify as it was not clear you were making that distinction in your initial answer.

Good Point TaylorRHawkins

Hey Peter, I am considering doing a similar thing to the company I work for. How is this going for you? Many thanks, Aqib

Yes that would be an indication but a stronger indication would be home / repair centre / computer repairs

james who would you recommend as authority? I would love to learn some tricks of the SEO trade

Hi Jo Cameron, I appreciate your response. Being the SEO / SEM guru that MOZ is, one anticipates that there is a well-thought reason behind any/all URL changes.  Likely it is still so and may be shared in time by someone who knows the "why". URLs are truly the lifeblood of a site. While many have come to "pile up" on 301's, Google's John Mueller has urged webmasters to keep them at a minimum, which I am sure is not news to you. We dedicate some time weekly to update URLs such as outbound links where the other site has migrated to HTTPS from HTTP, which is happening a lot right now. It can feel like a wild ride with some sites as they as flip, too frequently IMHO, from www to non-www, and then switch up slugs, and/or using the "/" or not at the end. We sure "get" why we all strive to make improvements and always value the learning curve. Often when it is too exhaustive, we just drop providing a backlink to them (not Moz:)). Thanks for the great article lead, I had previously read it several times and gained by reading it afresh. But again, we are trying to NOT rely so heavily on 301s. You are right, it isn't our top priority, either. Thank you, Jeannie

Thanks Igor - none of these sites look legit. All have low to non-existent metrics like trust flow. We'll go through the list and disavow. Any thoughts on what the purpose of these scraped image links are - is this a form of negative SEO?

I agree.

It might be more than double. Just to give you an example of one of my keywords, "Whiteboard animation" Some are searching for it to learn how to actually make a whiteboard animation. Some are searching for it because they want to hire a company to make whiteboard animation. Some are searching for it because they want to see whiteboard animation videos, either for the sake of entertainment or to get inspiration to make a video of their own. Really, there could be many intents. I will certainly make sure that one page is linked to the other, thanks.

I still remember the old videos from Matt Cutts about widgets marketing. The issue is that many people have overused that strategy to squeeze over optimized anchor texts behind the widget, so many people ended up having a link pointing to a site without any editorial willingness to do this. Matt Cutts wasn't against widgets per se but against the lack of a clear user intent to link to a site. Widgets and badges can still be used if used right. Have a look at TRIP which is still very highly widgets oriented. If you create the article and offer a badge to embed on the food bloggers websites with a link back to the article I think it will be fine, as the badge should say something like TOP 2017 food blogger as mentioned on  domain.com, check it out! and the link will point to the article where you're featuring them. I think it's natural and useful as it clearly states what's the purpose of the badge. A different thing would be if you try to squeeze multiple links or if you try to send users to another page of your website to try to boost it's rankings. Do things correctly and no issues will arise.

Hi James In three weeks they went from first page to not in top 50, all of them gradually... Things started to go a bit worse in terms of rankings and organic traffic in April (Fred update), but I have nothing wrong in search console. Link profile is "more or less" clean, analyzed in January... The only thing that comes to my mind could be this sponsored blog articles or some affiliates I just identified with tons of links with commercial anchor text and not good sites (kind of networks). I´m gonna transform all these in nofollow and see what happens... Thanks for your help

Alick3000 is correct. I would not strictly pursue getting nofollow links, but if there is an opportunity to get one and it could help with getting your brand name our there or driving referral traffic to your website, it definitely won't hurt! If you are also actively building links on a monthly basis, it is probably a good idea to have a few that are nofollow in your link profile