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I agree with Justin and Bruce! Being that the brand name is Wick Video, I dont find this to be kw stuffing in any way.

The best offense is a great defense! I wouldn't waste another second of your valuable time on it. IMO Google wanted to stop making it easy for SEO's and wanted to make us WORK for that valuable data. You should just start tracking your pages that are optimized/ranking for specific terms. Then you can see what IS and what ISN'T working. At that point, the "not provided" nonsense becomes a rear-view mirror object for you. But yes, I agree, this is quite a frustrating issue to deal with.

It's all going to depend on your CMS, but if you are looking to understand what is being referenced, right click on a page on your site and select view source, the search for meta. The meta property description is what should be there (almost all CMS's allow you to edit this). Your page title should be much shorter, and you shouldn't have multiple pages with the same title. Again, nearly every CMS makes this very easy to edit.

Understood.  Thank you so much Andy.  This info is invaluable to use as a small company. Isaac.

The main thing to remember about setting up canonical tags, is that they must make sense. For example, it is fine to have 10 pages, each with the same canonical tag referencing one page. However, when you start to get into canonicals referencing each other and jumping around, then Google will probably ignore them, or could cause problems. With regards back-links to no indexed pages, that is fine. The only time you need to be mindful of this, is if a link points to a page that then gets removed and not redirected. -Andy

A Title. But I was confused because he started off with alt tags, then moved to titles, but now I just noticed the reference to URL slugs. In terms of URLs, just go with the product name. In terms of the title, you can go with the product name, followed by your brand, but it's best to customize each one as much as possible for the user. As for alt tags, describe the image. This is where you could use "Blue Sea Glass Necklace" even if it isn't the product title since it accurately describes the image. You can also put blue sea glass necklace in the description and on-page content. But if the title of the product is "By The Sea" then that should be in the title tag and URL, or else every "blue sea glass necklace" is going to end up with the same title and similar URLs, assuming you have more than necklace made of blue sea glass.

I personally always make them the same as the product title. The title of the product should 99% of the time describe the image very well, and the way that most ecommerce platforms are set up it can be done relatively quick for the whole site too.

Hi there, You’re fine to have your product description quoting the text around the side of the product, but if you were to change it to something like this without quotes: The words around the edge of the lazy susan read: Explore nature. Dream big. Take time to smell the flowers. Enjoy the changing seasons. Seize the day. Relish the night. Live life to the fullest. …that would have the exact same SEO value as the existing description. Quotes are only counted as exact match keywords when searching in Google (and most other search engines), but don’t actually affect the way the page is seen by Google. The same way that using bold and italics to emphasise your keywords would not directly influence rank (but make your content more easily digestible, earning it more links and indirectly affecting rank), your quotes are also used to enhance human readability – but either would be fine. Take a real world example: I pulled a page from my history which included a quote, “favor composition over inheritance” - (http://programmers.stackexchange.com/questions/65179/where-does-this-concept-of-favor-composition-over-inheritance-come-from) Take a look at the screenshot I took below (from an unclean browser, sorry) – or you can run a search yourself – and we still see Wikipedia at the top, with its DA 100 (and no quotes); we see stackoverflow rising above stackexchange, with a higher DA; one result has more links than the stackexchange page, one has fewer. But they still perform better. The stackexchange page with 5 counts of “favor composition over inheritance" (with quotes) is still outranked by the others. The 3^rd result uses the keyword 6 times, twice in quotes. The 2^nd result uses the keyword once without quotes. The 1^st Wikipedia result uses the term once without quotes and still ranks #1 due to its other (better) metrics. There are a number of factors which could affect the position of these pages for this keyword, such as anchor text for links to those pages, partial match keywords in the text and other ranking factors which I did not look into – but hopefully it will give you a real example of quotation marks not directly affecting the value of a keyword in Google’s eyes. Write the descriptions the way you that sounds best to you – and optimise them for human readability, as quotes versus no quotes doesn’t make much of a difference. Hope that helps, Tom QfVCYKH.png

I would argue that if this is the type of person who could be your customer you can keep it as is and let google index it.  As you said, it is helping you in the short term.  Upon any manual review, it would seem that it would pass easily, and that it is not any type of auto-generated spam or produced with the intention of manipulating pagerank or search results. Could it get you filtered in the future? Maybe, but more likely maybe not. Is it helping bring in more of the same kind of people?  I think it is.  But I don't think you have a reason to shy away from such legitimate engagement.

Thanks Chris:  Thanks for the idea. I use Screaming Frog all the time but in this case I'm looking to analyze 100 keywords at one time. It looks like no one knows about a tool to do this so I'm going to close this questions. Thank you,

Hi there, thanks for your question, and welcome to Moz! In order to help you, we need a little more information. By exploring your site with Moz, do you mean you are trying to set up a campaign in Moz Analytics? Using Open Site Explorer? Or something else? Also, what is the exact error message you received? Christy

Hi, I thought as much! Thanks for that, we are actually redesigning these Alerts at the moment and each page will be specific with different content. It sounds like there is going to be nothing i can do about the historical content without working my way through it!

I second the use of Yoast's WordPress SEO plugin.  For google specifically, you can specify which version (www or non-www) you want to use in Webmaster tools.

Great, happy to help!

I think the question you need to ask is "Would my ideal customer bookmark this page because it will help them time and time again?" Google is fairly clear that it doesn't like low quality pages so this is really the test of what you have to do. I have exactly the same issue - and it's every day I try and add a few more bits to my resource page. That way in a month it will be ok, in 6 months it will be great and in a year it will be totally amazing

I'd try and get some data on this to inform my decision Most sectors will have multiple variations on their name. Use google keyword tool to help you identify all these. Then use excel to generate a list of all your sector variants + region and your sector variants + city. Then look at the data and see which is going to give you the search volume and proceed that way. It may be that you will have to add in city and village as well. I imagine florists are often searched for on a very local basis whilst chemical plants are often searched for on a national basis. Psychologically we prefer a simpler taxonomy - but so do your competitors. If a more complex taxonomy justifies the complexity and delivers the additional traffic......

Hi lynnp! Thanks for explaining! That was very helpful.

If you are concerned about "link juice" following to the new pages, you will need to set up 301 redirects.  I  don't know much about web.com but some of these services don't have a way to 301. It looks like some of your pages have different urls now but Google still has the index from the old site. The pages that have exactly the same names will be OK. If there is no "link juice" to worry about, you may be all right just waiting for Google to figure it out. They will eventually re-index the new site. You might also consider a different solution for your site using a CMS like wordpress and self hosting. That may give you more flexibility in the long run and a blog on your site would be good as well. Do a little reading here as there is a great deal of good advice. Congratulations on finding MOZ!

That's very helpful. And that article was a good read. Appreciate the help!

Graftene, you are absolutely right that it would just loop, however there are several reason you can still apply the tag. If someone find the need to copy your entire site / code they will also copy your canonical which may not be deleted by them. If there are instances of the some content on the net you at least tell the search engines that the original version of the text is on your website. The second reason in my opinion is the most important. Why? Because if you do some content marketing and you share your information or your texts with the web it can very well be that you would want to use your own text, in that case, the search engine at least knows where the original is. Hope this helps some Regards Jarno