Welcome to the Q&A Forum

You can't use how a site looks or feels to you to get an indication of if it is safe or not... You need to be checking, aside from the MOZ spam score, through something like SEMrush, what their traffic is like. Have they had any penalties that might be affecting them? Use The Wayback Machine as well to check the history of the site. This can tell you if it was ever a site you would rather not be associated with or if it has been recently purchased because it has good history and links. Expired domains can surface very frequently and people will charge for gues blogging and lins etc. You should also check who else links to the site. Are there reputable sites that link to it for a good reason? Just a few more tips to keep an eye on. -Andy

Yes, even though it says temporary, when it comes back to re-crawl, it won't find the old page. You will be fine -Andy

Hi Shervin, It is too complicated to say for sure if a penalty is causing you issues because there is so much that needs to be looked at. As a starting point, look over your Google Analytics to see if there has been something obvious happen at any stage. I would then head over to MOZ's Algorithm History to see if any drops in traffic match the date of any algorithm updates. If you see a match, this is your starting point. Points to consider: Have you done any link building? If so, was any of it spammy? Is your content unique? Is it amazing? Does it answer the questions that people would ask? How is your user experience? Do you feel that people are arriving at your pages and then just dropping off again? If so, create a free account with HotJar and watch live session recordings to see how visitors are using your site and pages. Of course, these are only a few points and there could be many other issues, but it is a starting point for you. -Andy

Many thanks guys, these answers clear many things in my head. Appreciate it

Hi Shervin, I have to agree with the comment below, we have tested this theory a number of times to include Geo results as well as secondary keywords and so far all of the results have conclusively shown that Google will pick up multiple keywords as you have described above. Geo results are something that we are currently using with most of our landing pages. Although Google is intelligent enough to prioritize your keyword and landing page for people searching that are located in Arizona I would always include the Geo in the keyword for searchers from elsewhere in the country, for example if someone in Florida is searching for "termite inspections", most of their results will return local results, unless you rank for the keyword very well nationally you will not get a look in, secondly they probably done want an Arizona company anyway. If someone searches "termite inspections Arizona", it will be classed as a much less competitive keyword being made up of 3 words rather than 2. This means nationally and locally you have a better chance of hitting your target audience and as a bonus you will continue to rank for "termite inspections" nationally. I hope that helps, if you need anymore information on this feel free to contact me directly and I will talk you through our results. Thanks, Stefan