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Yep. They definitely need static content on the home page.

Yes. The blog posts are relevant and could be construed as supporting text. For example, the home page pertains to a specific area of legal services, but the blog posts discuss legal services in general.

Thank you!

Hey guys,

I realize similar topics have surfaced before, but mainly related to duplicate content penalties, which is not my concern in this case.

My client is parsing blog snippets to the home page; actually 3 large snippets consisting of of approximately 200 words each. They create at least one fresh blog post per month pertaining to the specific industry. I realize this practice has widely embraced to satisfy the "freshness factor" but I am concerned it could be hindering the ability for the home page to rank for our two targeted phrases.

It would seem that by continually rotating the blog snippets which contain content related to the industry, but not necessarily relevant to the home page's targeted key phrases - combined with the fact that the home page has very slim static content - the bots are attempting to assign new taxonomies of information on a monthly basis.

My thoughts are to create a decent block of static content highly-relevant to the home page's target phrases, while reducing the amount of info. contained in the blog snippets, to perhaps only a headline and date.

Comments and suggestions would be appreciated.

Hi Keri,

Thank you for the sharing your thoughts Yep. I realize there would be a few hurdles to jump, but I figured a talented team of devs like yours could find a solution without too much pain. I am pretty sure I did leave a feature request regarding this issue quite some time ago.

Thanks again!

Hi Nicci,

I am going to continue pestering you... via the "squeaky wheel" approach

The ability to white label email notifications of new reports is an extremely important component in our quest to achieve consistent and seamless branding for our agency.

As it stands now, we have two options:

a.) Download the white-labeled reports and send to the clients on a one-by-one basis. This approach is not efficient or cost-effective.

b.) User MOZ's automated system which includes MOZ's branding in the outgoing email to the client.

It seems to me, that it would not be a huge deal for your coding team to make this happen for us (your valued Pro customers).

Please pass this along to the powers that be.

Thank you!!!

Hi Nicci,

Has there been any progress in this area? I can imagine that it would be too difficult to implement, and I know there are many of us mozers who are eagerly awaiting this feature

Thanks!

Dino

Hi Nicci,

Will do.

Thank you!

Dino

Hi there MOZ!

Is it possible white label or brand the email notifications as related to scheduled Custom Reports?

Currently, they arrive with MOZ branding. Of course when the report is viewed it has my company branding, but I am looking for a seamless branding approach to deliver to clients.

Thanks!

Dino

I think the point of main concern, would be to avoid using the NAP on the landing pages, so as not to cause convolution with the primary domain. Maybe embed the physician's NAP in an image on the landing page...

I have established and manage several Facebook pages for various clients.

How do I grant MOZ access to specific pages - without granting overall access to my public Facebook profile?

Thanks!

And a good concern indeed, but in this case, I was thinking of wrapping the name in an image, not inline. Thoughts?

Hi Miriam!

Part 1: Yes. I am aware; however, the client "feels" the number is part of his branding, and it has been utilized across all marketing campaigns for years.

Part 2: Agreed. Multiple and/or convoluted NAPS across various domains are a recipe for trouble in Local search. That's why I was thinking of establishing the short/catchy domain to be mentioned in the radio spot. Upon type-in, the landing page could either 301 to primary or have an obvious link to primary - no NAP necessary - as do not care about ranking in this case.

I am thinking analytics would still count the 301 as a referral? (If setup that way.)

Thanks again for your time and input!

It is important for this particular client to maintain a single phone number for brand recognition.That being said; the client also utilizes radio advertising on occasion to announce new products or special promotions. I would like to track response to radio campaigns without call-tracking numbers. I am considering setting-up a separate easy-to-remember domain (the primary domain is quite lengthy) to use as a landing page for a new service the client has launched. I have created a topically relevant page for the new service on the client's primary domain and have achieved excellent organic placement.

What might be the best approach to capture response to radio advertising and track PPC conversion metrics? 301 the landing page/domain to the relevant page on the primary domain OR use the separate landing page/domain as a lead capture page with a simple form and option to click-through to the primary domain?

As always, I am looking-forward to your helpful suggestions

I realize you can click on a specific keyword and view Ranking History for approximately the most recent 12 weeks. I am wondering if you plan on offering additional options (e.g. 6 mo or 1 yr)? It would be great to show clients progress over a greater time span.

I am aware of the csv download, but my clients are not interested in looking at or comprehending raw csv data. Can anyone suggest a good tutorial for transforming csv into a decent looking graph? Or, perhaps a software that is capable of doing the same - for those of us that quite simply don't have the time to crash into yet another learning curve

Thanks!

I am working on a project for a physician who only cares about reaching patients within a specific geographic region. He has a new technique at his practice and wants to get the word out via radio spots. I want to track the effectiveness of the radio campaigns without the use of call-tracking numbers or special promo codes.

Since the physician's primary domain is very long (but well-established), my thought is to register 3-4 short domains referencing the technique and location so they would be easy for listeners to remember and type-in later. 301 these domains to the relevant landing page on the main domain.

As an alternative. Each domain could be a single relevant landing page with a link to the relevant procedure on the main site.

It's not as if there is anything deceptive going on, rather, I would simply be using a domain in place of a call tracking number. I think I should be able to view the type-in traffic in Analytics, but would Google have an issue with this?

Thoughts and suggestions appreciated!

Hi Federico,

Sorry for the delayed response.

Yes. The extension should do the trick.

Thank you!

Dino

Hi folks,

I have run into a situation were a new client has 3 TLDs (e.g. mycompany.com, mycompany.org and mycompany.biz), all with the same content. They are on a Windows IIS environment, which I am not familiar with. Until now, all of my clients have been Linux/Apache environment, so I always dealt with these issues utilizing htaccess. Currently all resolve to the same IP, but the URL remains the same in the browser address field (e.g. if you type-in mycompany.org - it remains as such).

We want the .org and .biz version to 301 Redirect to the .com TLD.

I am wondering what the best practice might be in this situation? Could we simply redirect at the registrar level or would implementation at the server level be best? If so, I would really appreciate an example from someone with experience implementing redirects on IIS.

Thank you!

Hey Mozers!

Surely you have noticed Google has been randomly restructuring our Page Titles to emphasize branding by placing the company/brand first, as opposed to after the "|" - a convention we had been accustomed to.

I am wondering if the aforementioned warrants restructuring our client's (where branding is important) Page Titles as per Google's lead, or simply staying on the sidelines for now and letting Google do it?

Anyone care to share their take on this?

Thanks!

Dino

I just setup a WP install in a subfolder: domain.com/development/

However, there is an existing htaccess file in the root which contains the following:

RewriteRule ^([A-Za-z_0-9-]+)$ /index.php?page=$1 [QSA]
RewriteRule ^([A-Za-z_0-9-]+)/$ /index.php?page=$1 [QSA]
RewriteRule ^([A-Za-z_0-9-]+)/([a-z]+)$ /index.php?page=$1&comp=$2 [QSA]
RewriteRule ^([A-Za-z_0-9-]+)/([a-z]+)/$ /index.php?page=$1&comp=$2 [QSA]

I need to leave the rules as-is due to the nature of  CMS (not WP) under the root domain.

Is it possible to include an exception or condition which allows URL requests containing /development/ to resolve to that folder?

I tried to add:

RewriteRule ^development/([A-Za-z_0-9-]+)$ /development/index.php?page=$1    [QSA]

but this seems to send it in a loop back to the root.

Thanks!!!

That looks like it should do the trick.

Thank you!