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I'm afraid it is the obvious. Ensure the rich snippets are relevant to the content of the page, ensure that your page is ranking for relevant queries to raise the chance of the rich snippet being shown.

You are correct, this has been discussed quite a bit—the answer is subfolder. Here is an excellent, recent, thread on the subject: http://moz.com/community/q/i-have-a-blog-on-a-sub-domain-would-you-move-it-to-the-rood-domain-in-a-directory Here is what Rand Fishkin has to say, with an example from moz.com: http://moz.com/community/q/moz-s-official-stance-on-subdomain-vs-subfolder-does-it-need-updating  An excerpt from his response: "We recently were able to test this using a subdomain on Moz itself (when moving our beginner's guide to SEO from guides.moz.com to the current URL http://moz.com/beginners-guide-to-seo). The results were astounding - rankings rose dramatically across the board for every keyword we tracked to the pages."

Moosa, I am currently looking into it. One thing I know for sure is that a lot of my links dropped, because I stopped using the individuals that were building links for me. I know what needs to be done on that end. Thank you for your insight

Dennis, thanks for taking the time to write me. I have checked internal issues and couldn't find anything that would cause a drop. I did however see that I lost some links over the past few weeks, and I need to investigate that to figure out what happened. I realized that we lost visitors gradually since sept 21 but last sunday was when traffic completely dropped.

depending on what you need some things are updated a little bit more often (like open site explorer) however mostly what you need is on the weekly reports.

I would be careful with it, I would pick good quality links over anything else personally.