Welcome to the Q&A Forum

Thanks guys, I appreciate it!

Hi Martin There is no magic number although I have heard 100, 150, 300, 450 all given as the "best practice". The minimum I would suggest would need to be an amount in which you could achieve mentioning the primary keyword naturally at least 2 or 3 times. I tend to use the text on a home page as an introduction mentioning the company name, what it does and where. More details are then provided on an about us page. This approach usually means that keywords, phrases and brands are covered in this text. There is obviously a balance to be achieved between providing not too much text for the user as we are told they don't read it but provide enough for the search engines to be happy.

Thanks for the advice.  I used a fake company for this question and bought all 3 domains for the real company. Thanks, Martin

Thanks Ryan!

I'm no expert but I don't believe the company's address must be in the footer of every single page. Someone with more experience will surely respond to clarify this.  It might help for local SEO and probably couldn't hurt. It is quite common for this information to be included on the about and/or contact us pages. Looking forward to hear what others have to say.

Thank you guys I appreciate it.