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That depends on your prior setup and backlink distribution. If most of your backlinks are connected to the pages which you moved, then those links will now be pushed through redirects (if you even did those). Depending on your deployment that could potentially disturb some of your rankings. In reality, when you make larger structural changes like this, you often plan for a small dip in the hopes the the efficiency / UX boosts will cause the pages to rise higher than their previous level(s) of performance. A lot of SEO is long-term thinking, making small concessions for larger future gains. Sometimes when you just add to a site without moving or removing stuff, the gains seem more immediate - but that doesn't seem to be the position which you are in

There are several factors that you need to check to determine whether a backlink is positive or negative for the SEO of the site. Whenever you consider disavowing a backlink you should be very careful and take all factors into account, because if you disavow backlinks that are positive to your site, your rankings will decrease. That is why Google has "hidden" the link disavow tool. The main factors that you should take into account are: Domain Authority Page Authority Spam Score Relevancy You can read more about it in my answer here. Daniel Rika - Dalerio Consulting https://dalerioconsulting.com/ info@dalerioconsulting.com

I would gravitate to marking everything up and letting Google decide what they want to show. Most of the time when you try to 'sculpt' what Google can see in terms of structured data, it usually results in a structured data spam action. Sometimes it can take weeks, months or years for that to happen - but Google always want to be given the full picture. Google don't take too kindly to being funneled in a certain direction. Schema and rich snippet spam have been a big headache for Google since they started utilising structured data more, some stuff (like author avatars for posts in SERPs) has been entirely taken away in the past (though someone has told me recently, they have been seeing these again for Google mobile layout only). Google do have some official guidance here: https://developers.google.com/search/docs/data-types/faqpage They give a microdata example of implementation: https://search.google.com/test/rich-results?utm_campaign=devsite&utm_medium=microdata&utm_source=faq-page In their example, nothing is missing or has been left out. Since that's how Google have illustrated their example, that's what I'd aim for myself

Hi, had a similar problem just last week and solved it by strengthening the interior page ranking factors. Here's how: my page was domain.com/services/page, changed that to domain.com/keyword/page on both the URL and breadcrumbs (that becoming brand -> keyword -> page). better internal linking, added a couple of internal links with or in context near the keyword throughout the website's news section and corporate pages linking to the interior page. Hope this helps you