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I'm assuming this is a hypothetical question, but if not, I would be interested to know how you managed to get 100 pages heavily shared around the same marketing campaign!

It's difficult to make a conclusive judgement on this without knowing how you intend/how you have built all the links and social shares across 100 new pages on your site, but i'd think your main risk of penalisation is in redirecting a large number of pages all to the same location simultaneously, rather than in redirecting to something unrelated. I think you're unlikely to incur a major penalty doing this, but more of a risk will be that it might not do you any good.

If you are auto-generating all of your social responses, this is going to be relatively clear to Google; as those social profiles will likely be lacking in the "real human" signals, which are relatively easy to pick out, and may therefore be discounted anyway. Plus, there isn't (as far as i am aware) any decent study which shows how Google treat social shares following a redirect once the sharing has died out.

While a redirect may pass some link juice for you to the specific pages you want ranking, I can't quite understand the advantage of doing this rather than leaving the high value pages in place to build domain strength and continue to accrue social signals. You could instead put a few internal links on your high value pages to point at the targets you want to rank.

If you're getting good engagement with Facebook, you're doing something right and I would be inclined to jump in and leverage your success here to holistically improve your performance across Search & Social. The focus of any SEO campaign should ultimately not be better rankings in Google, but better conversions and more traffic. If FB is helping you to achieve this - awesome.  To that end, the FB like button is a good idea for you as it helps to build your brand trust for any site visitors and encourages further engagement in your active social community.

That said.... the design of your button sucks. Sorry, I know that's harsh, but you'll be better off using the official FB like button which looks much more professional. i would use this one: https://developers.facebook.com/docs/reference/plugins/like-box/ The same goes for your G+ button - use the one they've created, rather than your own version.

Another mega quick-win for you would be to implement the FB comments plugin:

https://developers.facebook.com/docs/reference/plugins/comments/

This will quickly fix your issue of having no comments on your blog posts, plus encourage more engagement on FB and help to engagement the community there.

Ideally, you want a relevant blog and a relevant article and I would always try to get both of those when you're doing guest post based link building. If you can't, then I would favour an irrelevant article on a relevant blog, rather than the other way round, but you should always be able to find a way to make the article relevant if you think creatively.

Like James mentioned, if you can find an appropriate category page on a general blog, then this is better than putting it in on a generic archive page; but there are few "general blogs" which are really worth getting a link from.

I don't think the positioning of a link matters enormously to be honest. A text link in the body provides surrounding text which to some extent acts like anchor text in defining relevancy; but as long as the page isn't a mass of generic content and links; then it shouldn't really matter too much.

I do use guest blogging, yep, but I don't use myguestblogger or any similar services. I find targeted outreach to relevant blogs and sites tends to provide a much higher ROI and allows you to build relationships with quality sites where you can get repeat article placement in the future. The vast majority of sites looking for content on myguestblogger are relatively worthless.

Essentially, a link is a link.

If you get a link from an unrelated site surrounded by irrelevant text; it's going to be a pretty low quality recommendation, but it's unlikely to do you any harm and may be worth doing if the linking site has good overall domain strength.

That said, having a link surrounded by relevant and related body text is much better, as the accompanying content can help to influence the perceived relevancy of the anchor text and may actually work to drive traffic to your site if referencing something of value.

I think the question you need to be asking, especially around myblogguest and similar resources for finding guest post targets is "what sort of site would link out to an irrelevant page?". Is that the kind of site you ultimately want links from? If the blog is aggressively seeking guest post content unscrupulously linking out to anyone, then your link will ultimately lose value over time, especially if that site gets smacked by Panda for poor auto-generated content.

No problem Keri!

Thanks Robert, Glad you found it useful!

If you want a bit more detail on some video stuff, I have written a couple of longer posts around the topic:

http://www.distilled.net/blog/social-media/youtube/creating-awesome-videos-for-seo/

http://www.seomoz.org/blog/getting-stuff-done-by-video

and Dave Sottimano put together a good guide for YouTube optimisation earlier in the year:

http://www.distilled.net/blog/social-media/youtube/youtube-seo/

Hopefully they might help your endeavours too.

No, it's actually the other way around. Check out http://www.youtube.com/distilledseo to see what i've done with Distilled's channel.

If you go into your YouTube account settings page http://www.youtube.com/account_manage then scroll down, there is an option to "allow adverts" or "do not allow adverts". choosing the second option will prevent pop-ups and other adsThe pop-ups are essentially PPC ads and only appear for accounts which have high enough views to be offered monetization. YouTube default settings do not have pop-up ads, you have to explicitly allow them.

Vimeo offer a great service, but be aware that the original focus of vimeo was a creative content, rather than a commercial service and so they don't allow you to upload anything blatantly commercial or marketing focussed unless you pay for the pro package, which is a relatively inexpensive $199 per year. If you have something nicely designed and artistic though (even if it is a bit commercial in nature), you may get away with it.

I wouldn't be so down on YouTube because of the ads. Its very easy to embed YouTube videos on your site, the content is mobile friendly and you can choose whether or not to allow adverts on any of your videos. Plus, YouTube gets indexed very quickly and you can optimise your content for search within the platform to achieve greater overall exposure. YouTube also has very smart variable bit-rate progressive encoding, so the service is excellent if you have very high-definition content but want people to be able to watch it without spending any time buffering on low bandwidth connections. The main downside to YouTube is it's security and that ads for other videos will come up in the embedded player on your site after your video has finished playing.

If you want to maintain a fully branded and corporate feel or secure you video from privacy, services like Wistia, Brightcove and Vzaar are all very good and simple to use, though will charge you for hosting based on bandwidth use. Wistia is particularly good because it submits sitemaps on your behalf which can aid you in getting blended results for your videos.

Alternatively, if you have the time and resources, then you could build your own HTML5 player and host the content on your own servers or through a cloud system like Amazon Web Services. There are some plugins and free apps which claim to assist with this, but i haven't tried any of them out.

The question which will ultimately define the answer to your initial query is "What am I trying to achieve with this video?" If you just want pure exposure, then i would host it on YouTube, embed the content on your site, submit a sitemap and optimise both the YouTube page and the page on your site for the same target keyword. If you want something to simply enrich your own website, but lock down the content to ensure any video views happen on your own site (which is what you want to do if your focus is link-building and referrals) then i would pay out the money for a service like Brightcove or Wistia.