Welcome to the Q&A Forum

http://support.google.com/webmasters/bin/answer.py?hl=en&answer=35624

"Avoid keyword stuffing. It's sometimes helpful to have a few descriptive terms in the title, but there’s no reason to have the same words or phrases appear multiple times. A title like "Foobar, foo bar, foobars, foo bars" doesn't help the user, and this kind of keyword stuffing can make your results look spammy to Google and to users."

If we’ve detected that a particular result has one of the above issues with its title, we may try to generate an improved title from anchors, on-page text, or other sources.

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Google's suggestion is basically what I said above:

If you're concerned about content in your title or snippet, you may want to double-check that this content doesn't appear on your site.  If it doesn't, try searching Google.com for the title or snippet enclosed in quotation marks. This will display pages on the web that refer to your site using this text. If you contact these webmasters to request that they change their information about your site, any changes to their sites will be recognized by our crawler after we next crawl their pages.

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In addition, John Mueller gave this advice in a post on one of Google's blogs:

"In general, when we run across titles that appear to be sub-optimal, we may choose to rewrite them in the search results. This could happen when the titles are particularly short, shared across large parts of your site or appear to be mostly a collection of keywords. One thing you can do to help prevent this is to make sure that your titles and descriptions are relevant, unique and compelling, without being "stuffed" with too much boilerplate text across your site."

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(Pretty much sounds like what I said but you thumbed me down for.)

Claim them meaning add both to your Webmasters Tools. Then 1) set a preferred domain and 2) add rel=canonical tags.  Then 3) a redirect would be good to finish it.

You should claim both www and non-www in Webmasters Tools then choose one.  Use that one on your moz campaign, as well as when linkbuilding online.  That will give you the most consistent results.

Search rel=canonical and I'm sure you can find a lot of info on how to set it up appropriately.

You have a huge amount of high DA links, specifically from boardingarea, hyatt blogs and appsumo.  You need to build a better link profile, not focus so much on 3 sites with high DA, and get links more naturally as often as possible.  Almost every link on your OSE is a "controlled" link - blog comments, profiles, appsumo pages, etc.

These links are bad by themselves - they're actually good.  But because they're such a high percentage of what you have as a whole, it can look to Google like you're not really all that popular except to 3 sites.

You have 1850 links on OSE from 46 domains - about 35 links per domain, a LOT.  Also, nearly 100% of your anchor text is branded.  That tells me you're controlling it. If I can see you're controlling the anchor text, Google can see it.  Again, diversity is best.

202 of your 1850 links are nofollow, 1650 are dofollow.  As before, a high ratio of nofollow signals spam or controlled link building.  Natural nofollow profiles have 5-10% nofollow ratios, yours is 16% which is a touch high.

So I would start with your actual link profile.  It's not likely AIOSEO unless you're doubling up on titles and meta, you should be ok.

Also, when you pin things, don't use the non-www version of your site.  Several of your pins have "http://noobtraveler.com" instead of www-noobtraveler.com  I would be as consistent as possible on that particular issue.

You should include a noodp, noydir tag to try to prevent this.  I saw your title & description and they look fine. Usually it's duplicated content that gets your meta replaced (say Brisbane SEOs and digital marketing services in Brisbane | SEO | Marketing"  That would get you replaced in a heartbeat.

For yours, I don't see that - but they must think the Alexa is more relevant.

1. Change Alexa and ping those changes to Google.

2. Add noydir and noodp to your meta tags.

Hope that helps!

Yes, we  have a full selection of negative keywords but the issue is whether it should be

+wedding +photographer

as it says on their website

or

+wedding+photographer

as the Google rep told my client, who I'm sure by now thinks I'm a confused fool costing him money.

I know this is paid search but since Moz had a section for it, I thought it would be ok to ask.

According to: http://support.google.com/adwords/answer/2497836?hl=en

Broad match modifier

+tennis +shoes

Ads may show on searches for

tennis shoes
buy tennis shoes
best shoes for tennis

Ads won't show on searches for

running shoes
tennis sneakers

I'm using (for a client) +wedding +photographer.  It should show on

1. wedding photographer

2. hire a wedding photographer

3. best wedding photographer in dallas

It should not show on

1. photographer in Dallas

2. become a photographer

3. dallas pictures

But it is.  Why would this happen?  Isn't that exactly what it says it won't show up on?

Also, Google writes:

Don't leave space between the plus sign (+) prefix and the word you're modifying!

•Correct: +leather +shoes
•Incorrect: + leather + shoes
•Incorrect: +leather+shoes

Yet the client was told by Google the opposite.  "I spoke with Google and they confirmed that the space after the plus and before wedding (“+ wedding”) would notrequire “wedding” to show up." How on Earth does this reconcile or make ANY sense?

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ETA:  This is fairly clear to me:

Be sure there are no spaces between the + and modified words, but do leave spaces between words. The right way to do it: +formal +shoes. The wrong way to do it: +formal+shoes.

http://www.google.com/ads/innovations/bmm.html

I'm not sure why the citation page returns a preview but to be fair, it's a tool to test your markup and the page that's not returning anything doesn't have any rich snippet markup, does it?

In troubleshooting, it says:

Have you supplied enough information?

Google needs certain data to generate a rich snippet preview for each product type. For example, a Review without a reviewer or a Review-aggregate without a count will not generate a preview. A Person without enough marked-up information, or an event without a date or venue, won't generate a rich snippet either. To see required properties, check the article for each content type.

So maybe it just sees the main page as "not enough info" - although again, why it returns any preview on sub-pages is beyond me.

Adding onto what Highland said (and I agree, if you are country-targeting, get the .es) but make sure you use the appropriate hreflang tags to tell Google where to find the Spanish version.

Google recommends hreflang when:

• Your site content is fully translated. For example, you have both German and English versions of each page

See more here: http://support.google.com/webmasters/bin/answer.py?hl=en&answer=189077

While I agree with Anthony that you should not worry about optimizing an awkward phrase, I also think you can, if you want, include this phrase exactly on your site.

"Installing solar panels for home energy improvements"

"Choosing solar panels for home renovations"

If you want to include the phrases your customer search, just think of ways you can include it in a sentence.  Don't try to make it a headline.  "Solar Panels for Home" as a title sounds very awkward.  But including it in the content of what you're writing is not only relevant and "exact match" but it works in the context that you can then write more fluidly and naturally once you've taken care of it once.

It's a display bug.

"We are aware of this issue and are looking into it; you do not need to take any action. We hope to have the normal data shown again in the near future. The data shown there is informational and does not affect your site's crawling, indexing or ranking."

Google commented on it here.

Search Engine Land had a post about it as well - same answer.  It's a display bug, it's not affecting anything.

Hope that helps!

http://dejanseo.com.au/hijacked/

This is a recent test - and one that may apply (though I still maintain it's link profile.)

Hope this helps.

Straight from Google:

<a class="zippy zippy-auth zippy-expand">Authorization policy</a>

A trademark owner (or contact person listed on the trademark complaint) can provide Google with authorization to let specific AdWords accounts use the trademark in ad campaigns. Here are some important things to know about authorizations:

Who needs authorization

Any AdWords advertiser wanting to use a trademark after a complaint was filed must be authorized, including the trademark owner themselves, official affiliates and partners, regional branches, franchisees, and subsidiaries. Trademark owners can authorize advertisers (including themselves if they have an AdWords account) in their complaint form or in a separate authorization form.

Authorization is given to individual AdWords accounts, so the trademark owner must submit the customer ID of each AdWords account they want to authorize. Any master (MCC) account numbers will automatically have authorization extended to all current and future child accounts.

The process

For advertisers: To request that an account be authorized, please contact the trademark owner directly and ask that they fill out the form mentioned below. Google cannot arrange the authorization for you.

For trademark owners: Use this authorization form to request authorization for an AdWords account.

• Only the official trademark owner or the contact person listed on the trademark complaint can authorize the use of their trademark. We are not able to accept requests from regional branches or subsidiaries of the trademark owner, unless previously designated by the trademark owner.
• We can either prohibit all use or allow all use of a particular term by an advertiser. Therefore, we cannot accept conditional authorization requests that include a time expiration or limitations on use of the term in specific contexts.
• The trademark owner may change or rescind authorization at any time.

http://support.google.com/adwordspolicy/bin/answer.py?hl=en&answer=6118

Actually, I'm pretty sure your problem is in your link profile.

http://www.highonseo.com/examples/ahrefs1.jpg

The first image shows your ahrefs backlink profile.  You nearly-instantly gained a couple thousand backlinks. Then lost a bunch quickly as well

So my next question was "are these legit?"

Now look at image 2.

http://www.highonseo.com/examples/ahrefs2.jpg

Out of 92,293 backlinks, you have over 90,000 dofollow links, including over 80,000 sitewide links.  1600 .govs, which is nearly more than your nofollow links.

My brain can't process a link profile that looks like this.  I would love to pull it into a link profile tool to check the DA of your backlinks but because you're https, I can't.

Just speculation on my part but if someone told me they had over 97% dofollow links, as many edu as nofollow and had a huge gain and then watched those links falling off, I'd quickly believe something was wrong.  I always assume Google is two steps ahead of me.  So if I think this backlink profile looks wonky, they must think it's worse.

Open your Analytics.

Open Audience > Demographics > Language

Do you have any worthwhile languages to target after US and UK?  maybe a generic EN, maybe FR or de-de, possibly ES?

If you want to use a hreflang on .eu, I would suggest the generic EN.  That's what Google suggests here, as well:

http://support.google.com/webmasters/bin/answer.py?hl=en&answer=2620865

Hi!

I can't answer all your questions but I can help with at least one and get you on the right track for another.

Whiteboard Friday uses Speechpad.  At the bottom of every WBF it says:

Video transcription by Speechpad.com

So that one we can handle.

For your iTunes question, start here:  http://www.apple.com/itunes/podcasts/creatorfaq.html

The last question relates to having multiple podcasts and them creating an "artist page" for you.  It's not a full answer but it may get you started in the right direction. I saw this post hadn't been answered for a few days so I think something is better than nothing?

I would probably recommend not sites, but landing pages.

yourinsurancesite.com/auto

yourinsurancesite.com/home

yourinsurancesite.com/business

This way you keep the bulk of the SEO on one domain (as opposed to subdomains or niche site domains). You also stay with one login for all edits, etc. which helps streamline.  Then, you can easily run campaigns to these main subfolders and track analytics per type of ins. more accurately.

I would say subfolders per agency would be the easiest and most logical SEO solution.  There will be situations where this isn't necessarily the best (very big companies can usually afford to do proper SEO more than one domain and then having more domains can benefit you in the long run.)  But for most insurance agencies and this type of sub-agency, I would think subfolders would be best.  One of my best friends runs  his own State Farm agency and they run it similarly.

http://www.statefarm.com/ agent/US/STATE/TOWN/AGENT-NAME-UID

In my opinion, you want the juice for each article to stay with each article.  I wouldn't redirect all your article juice back to the main /blog page.  For me, each unique page (and article) gets its own canonical link and one line = one set of information.  Article about oranges, article about apples, both canonical links.  You should only get juice from same or similar pages, such as

yoursite.com/

yoursite.com/index.php

www.yoursite.com/index.php

www.yoursite.com/

But not

yoursite.com/oranges/

From the OpenSiteExplorer page:

Recency of Page Creation:
Mozscape crawls the web constantly, but we update the index only once every 30-40 days. Thus, pages and links created since the last index update won't be available until we've seen them. A typical timeline for getting a page/site included in Mozscape is 45-60 days, sometimes less for very important or well-linked-to pages.

There are very few connections to your blog currently - possibly nothing Moz picked up in the last index or perhaps it hasn't been 60 days yet.  I will ping your blog on a few sites and hopefully help it get picked up in the next update, as well.

It shouldn't hurt you if it doesn't need it but assuming you have www and non-www, wouldn't that part of the canonical always help anyways?  By default, you would have

http://www.yoursite.com/notagneeded

http://yoursite.com/notagneeded

and if you're on most common CMSs,

http://www.yoursite.com/notagneeded/index.php or index.html or index.asp

It would actually be pretty rare to have a page with absolutely no use for rel=canonical but I don't see why it would hurt at all.