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Hi Lowell, To add to what Lonnie said, not long ago Google changed the instructions for adding authorship markup to your content. You can find the instructions here: http://support.google.com/webmasters/bin/answer.py?hl=en&answer=1408986 Adding your name to the meta description or title tag isn't necessary for authorship markup. But doing so is fine if you feel it will help your personal branding. Just a note - Google's use of authorship is still in the early stages. It's unclear that following their instructions will have any impact on rankings or relevancy. That said, most SEOs that I know are adding this markup because even if Google isn't using it now, the undoubtedly have plans to use it in the future.

Hi Lowell. My main concern is your on-page presentation. The site seems a bit spammy to me. I recognize this site represents a lot of work on your end so I will share specific opportunities for improvement. I used the following page for analysis: http://www.shopforexhibits.com/displays/display-rentals The "Tradeshows" sidebar item seems fine. It is located at the top, offers images and I can see it being helpful to users. The "Recent Blogs" sidebar block is lower on the page but may be helpful. The "Trade Show Definitions" and "Exhibit Systems" seem like two extra blocks of links stuffed on the page. The "Getting Started" block might be helpful, but at the bottom of the page it probably is not getting seen nor used. Try checking your Google Analytics to see if anyone is using these last three blocks. If not, I recommend you strongly consider removing them. Your footer also contains a lot of links, most of which are duplicated elsewhere on the page and are likely not used. Once again, check your GA to confirm these links are not being used and if so, remove them. They are not helping your users nor manage your PR flow to the more important pages of your site. For example "Banner Stands" is offered as a link in the "Tradeshows" block which is fine. But then it is offered in another sidebar block and again in the footer which seems excessive. Your page text is black but then your internal links in content are silver. Many people might have difficulty reading the text due to the contrast. Also I will point out internal links are great, but it seems way overused on your page. You have 4 extra links in content which link back to the same page which is being displayed. This offers no benefit to users. You are also linking to the same pages repeatedly in your content. The first time anchor text is helpful. It doesn't need to appear every time you repeat the phrase. Your LinkedIn page url ends in a number instead of your company name. I suggest you use your named URL. For example my company URL is http://www.linkedin.com/company/vitopian. The same idea with your YouTube account. Add trust badges to your site. Verisign, TRUSTe, BBB, etc would all be helpful. The above items are a start in the right direction. The goal is to treat each and every page on your site as a world-class web page worthy of a top ranking in Google. Presently I see a lot of quality issues with your site which can be improved. Good luck.

James, Maybe we didn't state the issue clearly. What we wanted to know was "should videos posted on our regular web site come from our youtube channel exclusively or from both ours and a partner's channel? Is there some benefit to having videos from multiple channels or from just ours? Thanks for your help, Lowell

Thanks Matthew for the well thought out response. That's the kind of direction that I need and is greatly appreciated. You're correct, I'm at that awkward experience level where I'm forced to do too much copying of others rather than original creative thought. Just going through this painful exercise is opening my mind to a number of new possibilities.