Welcome to the Q&A Forum

Hi Kurt! If you're having issues with your Moz Local listing data, I would recommend writing into help@moz.com with a description of the issue and the email login of the account in question. That way, we'll be able to take a closer look at your problem and reply confidentially!

Hi there! Kristina from Moz's Help Team here. I can completely understand where your confusion comes from around these different figures you're seeing! Hopefully I can help explain the discrepancies here. The score within your listing report is representative of what our system observes at this exact moment. So, it is a snapshot in time of how your listing distribution looks. This means that if, for example, one of our partners had an API outage at the time which caused them to be unable to report your listing's status to us, then that listing would appear as blank within your listing report and be reflected as such in the snapshot score. However, issues like the one that I described above are completely temporary and do not impact your actual listings on those sites. So, we also include a "golden" score on your dashboard which is calculated with the best status we've observed from each aggregator over a longer timeframe. This score is intended to give you a more normalized impression of your listing score which is not impacted by unimportant volatilities. I would say that both are useful in their own context, but you're absolutely right that it's not especially clear. As usual, you can always contact our team with any questions about the tools by emailing help@moz.com, but please do let me know if I can help further. Thanks so much! -Kristina