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Thanks, Miriam. I'll look around. In the meantime, I thought it was interesting that, for the given example in the article you shared ("Glendale Homes for Sale"), Google's top ten results are all aggregators. That goes with my experience as well.

Great to hear from you, Miriam! I understand what you mean about the difficulty. I'm particularly interested in data I can present that will show the increasing degree of competition in the area of residential real estate nationwide, but I could focus on a single city if that sort of research is available. Ideally, this would be a pre-existing report, as time constraints won't allow me to compile this research on my own.

Thanks for your response. I had come across that link as well, but as you pointed out, the content is over a decade old, and, unfortunately, the link to the thread is also not working. Still on the lookout for a fresh source if one exists!

I am trying to see if there is a reputable / research-backed source that can show which industries are most competitive for search engine optimization. In particularly, I'd be interested in reports / research related to the residential real estate industry, which I believe based on anecdotal experience to be extremely competitive.

A client has a single page app website that shows https://example.com/example when you visit https://example.com . I don't think this is a redirect; I think it's a URL rewrite. My questions:

1. Is this setup common with single page apps?
2. What are the SEO benefits or drawbacks of having a domain's homepage load, rewrite, or redirect to a subfolder?

I recommended to another Moz agent that it put a clearer warning label to users that Moz Pro's on-page grader and site crawl will not work with single page apps. Alternatively, I'd have a pop-up if the Moz tools run and come up with results like the ones the poster described. I ran into the same issue.

Thanks for your reply. When you say that "the order of K+L or L+K on your page doesn't seem to limit that page's ability to rank for K+L (or K in L)," is this based on anecdotal evidence or your research? I'd be interested in both but the latter would be great. Sorry, I can't share the exact target, but "chinese food Austin" is a good example.

Frequently in Moz, I see that the keywords that use "KEYWORD LOCATION " have higher volume than "LOCATION KEYWORD." For example, "chinese food Austin" is 201-500, while "Austin chinese food" is 11-50. I'm interested in your experiences targeting one variation of this type of keyword over the other. Are you seeing that using the exact match matters? Even if the order of K+L versus L+K does matter, do you find that near matches, like "chinese food in Austin", work just as well? Concrete examples of performance would be fantastic.

Thanks, Miriam. This article offers a good summary of information that Google put out there, but it doesn't discuss factors that may affect which version of a duplicate posting appears. Ideally, there's be a way to canonical third-party duplicates, but I'm not sure if this would be possible with these huge third-party job posting sites or even if this would affect which version of the posting appeared in Google for Jobs.

Wow, a reply by the Miriam Ellis! I've found your past posts on local search very useful.

Seriously, though, this was a very good thread on which I could begin to pull. I took a look at the article and found this helpful line: "For jobs that appeared on multiple sites, Google will link you to the one with the most complete job posting." I'd be interested in knowing more about what constitutes "complete." I'm assuming it's the post that has the most schema items included and in particular the "critical" items according to Google's rich cards report. If this is the case, then it would seem that organic signals may not affect the visibility of the job posts as much as I originally suspected.

Then again, there's got to be some keyword relevance going on here.

Our website's job posting is being included in Google for Jobs. However, this posting only appears with a very specific search (typing in the exact job title plus "site:http://www.oursite.com".)

So, maybe it's a combination: multiple versions of the same job can be part of Google for Jobs, but Google for Jobs will show the posting that is both most keyword relevant and most complete. This is just a theory without significant research (everyone's favorite kind of theory, right?), but I'm going to send an email to the author of the TechCrunch article to see if there's any more detail he can share. Thanks again!

I am trying to see if there is a reputable / research-backed source that can show which industries are most competitive for search engine optimization. In particularly, I'd be interested in reports / research related to the residential real estate industry, which I believe based on anecdotal experience to be extremely competitive.

Frequently in Moz, I see that the keywords that use "KEYWORD LOCATION " have higher volume than "LOCATION KEYWORD." For example, "chinese food Austin" is 201-500, while "Austin chinese food" is 11-50. I'm interested in your experiences targeting one variation of this type of keyword over the other. Are you seeing that using the exact match matters? Even if the order of K+L versus L+K does matter, do you find that near matches, like "chinese food in Austin", work just as well? Concrete examples of performance would be fantastic.

We have shared our company's job postings on several third-party websites, including The Muse, as well as putting the job postings on our own website. Our site and The Muse have about the same schema markup except for these differences:

The Muse...
• Lists Experience Requirements
• Uses HTML in the description with

tags and other markup (our website just has plain text)
• Has a Name in JobPosting
• URL is specific to the position (our website's URL just goes to the homepage)
• Has a logo URL for Organization

When you type the exact job posting's title into Google, The Muse posting shows up in Google for Jobs--not our website's duplicate copy. The only way to see our website's job posting is to type in the exact job title plus "site:http://www.oursite.com".

What is a good approach for getting our website's posting to be the priority in Google for Jobs? Do we need to remove postings from third-party sites? Structure them differently? Do organic factors affect which version of the job posting is shown, and if so, can I assume that our site will face challenges outranking a big third-party site?

Thanks for your response. I had come across that link as well, but as you pointed out, the content is over a decade old, and, unfortunately, the link to the thread is also not working. Still on the lookout for a fresh source if one exists!