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This two are good. I would try to find bloggers (followerwonk) writing about books, and ask them to leave a review about their favorite book at this store. It should be simple to get a nice scale.

Next step can be organize contest for best book review. Books as awards, and best reviews you can use as deafult to that product.

If some new ideas will come to my mind, i'll let you know!

btw: this is good topic for brainstorm.

You have another title set in General Settings in Wordpress. That's why you have duplicated title.

I didn't analyze all of your links, but only a couple of them. I opened 10 links that showed in Open Site Explorer and the first one is from directory (low quality), next 9 links are from comments (couple years ago they probably work well, but now... I don't think so). These are not good quality links, that's why you got hit by the Penguin update.

In MajesticSEO I also see couple of links infected by malware:
http://votedahim.htw.pl/instant-libido-for-women.php

Maybe this articles will help you:
http://moz.com/ugc/what-a-penguin-recovery-looks-like
http://moz.com/blog/googles-disavow-tool-take-a-deep-breath
http://moz.com/blog/identifying-link-penalties-in-2012
http://moz.com/blog/link-profile-tool-to-discover-linking-activity

If you look deeper there is much more great article.

In case of Link Building Campaigns what can I say. First you need to remove all the low quality backlinks then think about LinkBuilding, because maybe now you are gaining high quality links but all the bad links, you earned earlier are the problem.

Maybe think about running a blog about health where you will produce high quality content about health, diets and stuff like that. I mean high quality content not product advertisement.

First you need to prepare a strategy how to communicate with your market. It's your business, you should know the best what your customers are looking for and just deliver it.

I recommend you to these articles:
http://moz.com/blog/category/link-building
http://moz.com/blog/ranking-factors-2013

If you want to learn more about Link Building I especially recommend you this book:
http://www.linkbuildingbook.com/

Unfortunately it still works pretty well.

Hi Bhupesh,

Take a deep look at your backlink profile, because that's how Penguin works. Penguin looks for unnatural link and you have many of them. Use Open Site Explorer and MajesticSEO to analayze everything link by link.

I took a quick look at your backlink profile and I found couple of links which are detected as malwere. This is not a good sign. Remove them as quick as you can.

Analyze everything, remove links that are poor, build strong backlink profile and then you can think about high rankings.

In my opinion the plan should look like this:

1. Analyze all the data
2. Prepare list of all toxic/poor links.
3. Start removing all of them.
4. Prepare new high quality LinkBuilding Campaign.

Website and the content is another thing. It's full of "free Pills", "Free Trial Offers", "Free Samples Pills" and so on. You need to build content for users not for search engines.

A lot of work in front of you. I hope it will help you.

Jakub.

"Please check the anchor text. they are different.

Non of anchor test is more then 15%. So, Atleast, this is not the reason for Penguin penaly. ( some thing else can be the reason)"

-> and so what? Read more about Penguin and how it works.

" 4. "In case of Link Building Campaigns what can I say. First you need to remove all the low quality backlinks then think about LinkBuilding, because maybe now you are gaining high quality links but all the bad links, you earned earlier are the problem."

sorry, but not agree with u on it.

5. "Maybe think about running a blog about health where you will produce high quality content about health, diets and stuff like that. I mean high quality content not product advertisement."

Again, not agree with u.

this was ranking No1 and 2 for these kw's

its ranking well in yahoo + bing."

-> Yeah, you're right your site WAS ranking well, but no more.

--
If you do not agree with me on these fundamental points, unfortunately I don't know how to help you.

Thanks,
Jakub.