Questions
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Your experiences with Ekomi and Trustpilot reviews
I used them in PPC and I got pretty good results. For Adwords they are not complicated to set up - I wrote a while ago how to do it - http://moz.com/community/q/yellow-ratings-stars-in-the-google-serps You get better CTR for ads and certainly better visibility and trust. The only problem is to keep a high average star rating, or else they disappear. For SEO they might be a bit harder to set up, but I think you get the same benefits. Better CTR and more trust. I can't think of any good reason to avoid them - if you have very good products!
Inbound Marketing Industry | | zoicaremus0 -
What is the best SEO solution for pagination?
Hello BenVer, It really all depends on your situation. I think most SEOs these days are going for either rel next/prev or a view all canonical page (see links below). However, I still see a lot of sites doing well with a rel canonical tag on paginated pages that points to the main/first page. Rather than saying this one is "best" I feel more comfortable proving you with some resources so you can look into the best solution for YOUR needs... Rel Next Prev Official Google Video about pagination with rel=“next” and rel=“prev” Pagination with Rel Next / Prev on the Google Webmaster Central Blog View All Canonical Google Webmaster Blog: View All in Search Results Rel Canonical Five Common Mistakes with Rel Canonical on the Google Webmaster Central Blog Rel Confused? Answers to Your Rel Canonical Questions by Dr. Pete on Moz.com
Search Engine Trends | | Everett0 -
What are the best tools to test whether google analytics tracking code is tracking well?
What you will want to do is set a custom filter under configuration to look for your specific Google Analytics account profile number and set it as "does not contain". Once you have that custom filter set, run the crawl pointing at your site. Once it is fully complete check out the custom tab and any pages missing your tracking code will be listed. Also, keep in mind, in order to use this functionality you have to have the paid version of the tool. Good Luck! Kyle
Online Marketing Tools | | kchandler0 -
Google analytics tracking code is wrong?
Hi there, As was already mentioned here, the first one (A) should work ok (that's the updated code given to track a domain and their subdomains). What type of domain structure are you looking to track? Thanks!
Online Marketing Tools | | Aleyda1 -
Is www.domain.com/page the same url as www.domain.com/page/ for Google? (extra slash at end of url)
My favorite article on this subject is Maile Ouye's "To Slash or Not to Slash" in the Official Google Webmaster's blog. While you might be able to initiate a 301 redirect for the scenario you mentioned: www.domain.com/page/ versus www.domain.com/page , it's worth noting that Maile says: "If both slash and non-trailing-slash versions contain the same content and each returns 200, you can:.....Rest assured that for your root URL specifically, http://example.com is equivalent to http://example.com/ and can’t be redirected even if you’re Chuck Norris." Rarely does a Googler state something that clearly. Definitely one of my favorite quotes from the Webmasters' Blog!
Moz Tools | | danatanseo0 -
The best ways to increase domain authority
I think you need to build more links. Am looking for a quick fix on this myself as our domain authority has recently taken a battering - we lost some links so it's probably down to that.
Online Marketing Tools | | CommT0 -
My Belgian Facebook page is not indexed in Google
Your Belgian page is probably less strong than the other ones you own. On the page itself try increasing fans + engagement. Off page - increase the links going towards the Facebook page from your website and other external websites.
Social Media | | theLotter0 -
Facebook retargeting: how does it work?
You cannot do this yourself through Facebook's self service platform. You have to have a 3rd party FBX partner do it for you. Facebook recently began their in-news-feed retargeting ads, which for us are showing much higher CTRs, and better CPAs than the right hand side ads. If ever there was a time to start, it's now! I'll throw another plug in for Adroll. The account reps over there are amazing, and they do a great job of listening to my feedback and optimizing my account. If you need a contact over there, let me know.
Online Marketing Tools | | john4math0 -
Best layout pages for SEO
Dear Ruslan, thanks for your input. It is insightful. I meant, though, what is the ideal wireframe layout for seo of a webpage. So how does the ideal structure of a webpage for seo should look like? Thanks again for your input!
Web Design | | HMK-NL0 -
How to fix the duplicate content problem on different domains (.nl /.be) of your brand's websites in multiple countries?
In that case, I'll go for the Alternate link tag as mentionned before: By using it, you will guide Google and tell him to show the flemish version in first position for your user in Belgium and vice-versa for the dutch users in Holland. Hope this helps! Maxime
International Issues | | Maxoulala2 -
Domain authority enhancement
Hi Benver; Domain Authority isnt a factor that you could pay attention "for 2 weeks", since domain authority is a long term game. In Fact, the index data that shows your domain authority is refreshed almost monthly, so its really a nonsense to center your activity in that domain for that amount of time. Just reconsider your timeplan, and continue creating good backlinks without the intention "to increase domain authority in 2 weeks!" Kind regards
Intermediate & Advanced SEO | | roquelagellera0 -
No indexing url including query string with Robots txt
Dear all, what is the best option? And are the option below good? A: Disallow sort-order (Only URLs with value = asc) "A single URL may contain many parameters for each of which you can specify settings. More restrictive settings override less restrictive settings. For example, here are three parameters and their settings" source: http://support.google.com/webmasters/bin/answer.py?hl=en&answer=1235687 B: User-agent: Googlebot Disallow: /*.=name$ for example www.sub.domain.com/collection.html?dir=desc&order=name source: http://support.google.com/webmasters/bin/answer.py?hl=en&answer=156449 Thanks!
Technical SEO Issues | | HMK-NL0 -
Jquery in top of page vs text on bottom page
I think that there is one clear advantage of that slider: It looks a lot less spammy that the stuffed copy at the foot of the page. That has to be a good thing for any number of reasons. Another effect is that the slider could have an impact on dwell times. My concern would be that it detracts from the sales process. That particular example makes the slider seem a lot more clickable than the products to me. However some changes to style and presentation could probably improve that balance.
On-Page / Site Optimization | | matbennett0 -
Creating Authority and choosing URL's
Ha, very true. Or we're both wrong. However at this stage in SEO, Rand's comments are practicably gospel...so I feel pretty confident.
On-Page / Site Optimization | | RobertChapman0 -
Does the positioning of the text on a webpage matter for search engines?
Dear all, thanks for replying. Is it a good idea to use jquery sliders on the top of your page to still get all your text above the fold and score in search engines? for example: http://www.wolf-howl.com/wp-content/uploads/after-slider.jpg is much better than http://www.wolf-howl.com/wp-content/uploads/before-slider1-310x1024.jpg ?? Thanks again!
On-Page / Site Optimization | | HMK-NL0