Hi Vadim sorry I should have provided a bit more info. We promoted an existing post and had a budget of $30 . The post consited of clicking a link to our site to win some beauty products, With the goal being to increase our data base as people need to sign up when the enter the competition
What i found is that , with Facebook staggering the boost, we spent $25 in one go and got 73 clicks. When they spent the remaining budget of $5 we got 52 clicks which seems proportionality high in comparison. (we targeted non fans who are demographically similar to our fans, as most of our fans are currently on the DB)
I was wondering why there was such a difference across the boost and put it down to people not being logged in as they are either asleep or at work at the time the post was 'boosted',. Hence Id like to time prescisely when i promote a post and was wondering if anyone knows how to do this?