Questions
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What are the SEO recommendations for dynamic, personalised page content? (not e-commerce)
Hi everyone, I have a related question about personalisation too which is a variation on the theme but which I would appreciate some help with. There is a project afoot within my company to "personalise" the user experience by presenting pages to users which better respond to their interests. That is to say that, when a user visits our page about "tennis-shoes", the next time they visit the homepage they will be presented with a homepage which focusses on tennis-shoes. So far so good. However rather than personalising certain elements of the homepage, the idea is to intercept those users, and 301 them to an entirely different URL, completly hidden from Google, which will contain entirely different content focussing only on shoes. The top navegation will remain the same. This sounds like a massive breach of Quality Guidelines on at least two counts to me. It reeks of cloacking and "sneaky redirects", and I am very concerned this will do us way more harm than good. I'm guessing that the correct way of going about this would be to either generate a great "shoes" page and allow users to navigate to it, visit it, and do whatever they want with it, or to personalise the homepage including some dynamic elements on the same URL, without hiding things from Google or frustrating users by not allowing them to access the page they are trying to access. Any feedback from the community would be a great help. Thanks a lot!
Technical SEO Issues | | unirmk1 -
How non-US Moz customers will use Keyword Explorer after the Keyword Difficulty tool is retired?
It's going to be a while -- possibly a year or more -- before we have good data for KWs outside the US. In the meantime, I'd suggest SEMRush, KeywordSpy, SpyFu, or Ahrefs, all of whom have fairly robust KW data sets outside the US.
Other Research Tools | | randfish2 -
Use brand name in the graphs instead of 'You' and use consistent colours in reports
Thanks for the response, Lisa. Also, as I mentioned, the word 'You' doesn't seem to professional even if I compare my site with competitors. Doesn't sound professional in a corporate environment.
Feature Requests | | Gyorgy.B0