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I'm trying to help a client understand the importance of having a well-organized HTML site map as a method of helping usability.  As part of this process, I spent some time searching for good examples of well-organized HTML site maps, and found that many sites don't offer one (including SEOmoz).  I'm wondering if webmasters and/or SEOers think they aren't valuable any longer?

If a keyword works really well for two pages on your site, is it OK to optimize both pages for that keyword?  Is it possible that Google will rank both pages?

For example, one of the companies I've worked with is a software developer.  They want to use the keyword phrase “simple project management software” for both the home page http://www.wennsoft.com/ and for the product page http://www.wennsoft.com/en/Solutions/By-Products/projectmanagement.aspx.  (I’ve got other alternatives that I can use, but optimizing both pages for the same keyword would be the path of least resistance).

Lewis,

Thank you for the clarification!

Damian,

Thanks for your answer, that helps.  If I add either one of the above items to my web page, and then remove it at a later date, will the search engines crawl and rank my site (at sometime after they are removed)?  In other words, and I know this sounds stupid, but does a search engine see a Robots.txt file and never visit it again?

I'm in the process of building a website and am experimenting with some new pages.  I don't want search engines to  begin crawling the site yet.  I would like to add the Robot.txt on my pages that I don't want them to crawl.  If I do this, can I remove it later and get them to crawl those pages?

In the case of an e-commerce website, can you optimize multiple pages using the same keyword ‘root’ but including different long-tail variances of that ‘root’?  For example, say I’m optimizing for a site that sells wallpaper. I found search traffic for the keyword “buy wallpaper online,” but no traffic for “Blue Tinted Wallpaper” (or its variants) and no taffic for “Yellow Plaid Wallpaper” (or its variants). Could I effectively optimize both of these pages using the root “Buy wallpaper online”, yet distinguish the pages by using long-tail variants such as “Buy Blue Tinted Wallpaper Online” and “Buy Yellow plaid Wallpaper Online”?   Any examples of this you can point to?

I'm working on an e-commerce site and I'm having trouble determining how to find keyword targets for similar product pages.  The company sells posters and they have three posters for Babe Ruth: Babe Ruth Winning, Babe Ruth Attitude and Babe Ruth Desire.  After doing keyword research, I found there is a good amount of traffic for "Babe Ruth Posters" but none for "Babe Ruth Winning Posters," "Babe Ruth Attitude Posters" and "Babe Ruth Desire Posters."

How can I differentiate these three product pages?  Can I optimize them for a term that doesn't have traffic, hoping that one or more of these pages will come up when someone enters the search term "Babe Ruth Posters."

Hi Damien,

On this project, I'm not making  the changes, I just make recommendations.  I just want to make sure my recommendation is accurate.

Thanks for your guidance.

Eric

Hi Dejan,

On this project, I'm not making  the changes, I just make recommendations.  I just want to make sure my recommendation is accurate.

Thanks for your guidance.

Eric

I’m just learning about HTML and I was wondering can a tag be put into a dynamic HTML page?