Welcome to the Q&A Forum

Hi Erick,

Thanks for the response. It all makes sense to me, and I'll push for it. I'll have to build a case of why we want to go with a subfolder, so having feedback and real life case studies from others is great!

Thanks!

I completely agree with your approach. We're starting to get videos started, for me at the moment it's resource, so I'm trying to start writing and adding this content myself.

Great to hear that it's working for you! Gives me more motivation to keep pushing forward. Thanks:)

Hi

It is something I've seen discussed, but then I've seen people still doing it so I wasn't certain on the best approach.

It's quite difficult to display this content openly, on a product page/product listing page. Does anyone see a problem with displaying this content in full underneath product listings?

Thanks!

Hi everyone

I work on an ecommerce site and I'm trying to get more content together for the site & blog. The development team want to put the blog we have on a subdomain of our site, my question is - what is better for SEO

Subfolder vs. subdomain

I've read a couple of articles to say subfolder is better and a subdomain needs  a lot of management to build up authority itself?

Thanks!

Hi

A while back I was told that using the display:none tag to hide content you want minimised is bad for onpage SEO - is this the case? It's not that we want to hide it from Google, we just don't want it taking up a huge amount of space on product pages.

I have found some of these on our site, and want to know how bad they are. Is the content under the tag going to be ignored?

Thank you

Hi Matt

Will this affect the Domain Authority score Moz shows for a site?

Thank you!

Hi

Our company has a Facebook page - it's pretty outdated and barely used. I want to change that, but wondered if anyone had any advice on how to start it up again?

It hasn't been used for a while, so how do you start off with your first post? Or do you act like you have been there the whole time... probably not the best idea.

We don't want to confuse people or look stupid with the first post. I want it to be regularly used for content, community building and demonstrating the personality of the company.

Thank you

Hi Megan

Thanks for the feedback! I am in the process of working on the content so as it's taking some time we'll need to work on this first to ensure we have enough to post once we get started

Its' B2B so our customers are other businesses but the actual people who order could be anyone. A competitor analysis is a great start!

Becky

Hi Cyrus

Thank you for you feedback. I'm going to leave it there for now and see how we go.

Thanks again

Great thank you.

These pages are thin in terms of amount of content as they;re product pages, but I am working to improve this.

The one thing I find tough being the only SEO is balancing

Improving content, backlinks, social/out reach and then the technical onsite stuff.

Trying to do a bit of everything, but then the worry is I only scratch the surface.

Thanks for the great advice as always!

Hey Josh

Thanks for the feedback! No penalty yet, I previously worked on a site with a sitewide [an agencies doing] and cleared it up, but that was thousands of bad, guest post links.

When is this new Penguin due to come out?

Do you rate trying to optimise your crawl budget? Is it still measure on whether your Page has much authority? A lot of our product pages have a low authority, so will they just be ignored?

Becky

I see, thank you.

I'm guessing if we have these external links across the site, it'll cause more harm than good for us if they use up some crawl budget on every page?

Is there anyway to find out what the crawl budget is?

Hi

I found this site whilst looking through WMT backlinks to our site:

http://www.buildingarena.co.uk/companies/key-industrial-equipment

Is this type of iFrame of our site a bad signal to Google? It's not something we've done, so I'd like to know before getting it removed.

Thanks!

I'd like to find out if this crawl budget applies to external sites - we link to sister companies in the footer.

Will Google bot find these external links and leave our site to go and crawl these external sites?

Thanks!

Hi Tim

Thanks for the feedback. I know how important it is, I am a little concerned with how much content we can product at this time - it's not a huge amount at present, so is this something we should work on before we start posting regularly on social?

We do send out emails, so I did think that would be a good option for promoting our social channels to get followers.

Thanks!

Hi

I work in ecommerce selling mainly B2B - I wanted to find out if anyone could recommend one social channel they've found worked well.

We're a generalist, so sell a huge amount of different products, like office supplies, furniture etc to companies.

We currently aren't really present on social and this is something I want to push - however with resource I think we'd only be able to focus on one at this point.

I was looking at Facebook or Pinterest?

Thank  you

Hi Thomas,

This is interesting and great advice thank you. I think the hard sell may be internal, but it's something I'll look at proposing to the company.

I'll do my research and put a case together.

Thank you

Thank you! I'm watching this now

Great thank you.

All helpful I guess my other question is, I am in B2B, not the most glamorous products & we don't use social - I also want to change this, however..

When we start to produce this amazing content, if we haven't built the social community yet - where do we share it?

Hey

Thank you for the response.

We are creating helpful articles/guides & useful content for customers which links to products - I know we won't get links direct to products

I guess ultimately my question is, should we focus on this content within our site and earning links to this through outreach, or should we focus any effort on producing content simply for outreach purposes? Such as PR pieces for local news as an example

At the moment, I can't do both on my own.