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Hi Chris

Thank you for the detailed response, would you say have more subcategory pages is better? I wanted to make sure the product titles were in some way relevant to the category to help with optimisation.

I'm trying to improve category page content, but at the moment it's a struggle. The focus is on the products so its not a priority for the business to have lots of content on the page.

Becky

Hi

We have a large ecommerce site, the menu at the moment is limited by the amount of categories we can display.

As our site is so large, the menu at the moment only has the top categories and their immediate subcategories, however we have level 3's which go deeper, as there is such a large range. At the moment, they;re not in the top menu, but I want to put a case forward to say why we should include them - I am however mindful of a menu not being overcrowded with hundreds of links.

Has anyone had a similar experience of this? Or a case study on how adding important categories to the menu helped improve things?

Becky

HI

We have actually started to do this, the brands are not very well known which can be the issue with some of them.

Even if this is the case would you suggest still optimisation the page/titles/H1 with the brand included?

Great thank you. I think this is a great idea, the only problem I have found is that the suppliers have some strange names for their products, which are sometimes not even relevant for the customer.

Some require alterations, but as you said this is not possible for thousands of products.

Thank you for the tip, this is something we could look to implement to save us some time,

Great thank you. I'll use the tips you have given me to try and work through projects.

Identical as in, everything is the same apart from the manufacturer - which isn;t very well known or unbranded.

They are from 2 separate suppliers so they wouldn't want to put them on the same pages.

Ah yes, I am setting SEM Rush up this week so I can get started.

Your tips on using this are really helpful

Hi

I want to find out how ecommerce sites optimise their product names:

1. When they have thousands of products

2. When some of their products are identical

I notice on some sites, like this for example, they have no key phrases in their product titles http://www.argos.co.uk/static/Product/partNumber/6249346.htm

How can this help for SEO?

At the moment we optimise the titles as best we can for key phrases relevant to the products and differentiating attributes.

Where we get stuck is, if their are 2 identical products - how can the content team quickly add a title which is useful for customers and search engines?

Some products have no differences for us, but longer tail phrases are where we could get some good returns if the research is put in - it's just very labour intensive.

Thank you

Hi

Do you monitor your SERPs manually? I can't go back now but this is something I can do moving forward.

Thanks

Hi

I wanted to ask if anyone had any methods of checking whether you've been affected by a Google refresh? We saw a drop in visits back in July 2015 and I'm trying to pinpoint what from. I saw their was a refresh, but this only affected 2-3% of sites.

I wasn't working on the site back then so I'm not fully aware of what was happening

Thankyou

Yeh, it's worth a try

HI Tim

Thank you for the reply. We do allow the user to select what they'd prefer, I just wondered if it's worth changing the default to grid view & then they have the option to move to list view - or perhaps this won't make much difference.

Ours is more image based, it's something I'll try and test first.

Thank you

Hi

I work on an ecommerce site and wondered if anyone had tested grid view vs. list view on product listing pages?

We use list view, but I think grid view might work better.

Thanks

Both great responses thank you.

Just trying to get my SEM rush set up

Thank you

Hi

Does anyone have any useful tools or ways of looking for long tail phrases apart from Google Keyword Planner?

Thank you

Great thank you. I am using advanced web ranking, but am thinking of just moving to SEM rush if it's just as good.

Thanks!

This is brilliant and sounds like something I need to put in place.

I will be starting to create more and more content so it's just what I am after Amazing response thank you.

Do you use SEM rush to monitor rankings?

Thank you

Brilliant thanks. Building them organically is the best way!

Becky

Hi Dirk,

Thank you for the reply. Sounds like it;s worth a try! What do you use for backlink tracking?

Thank you

Hi

I wanted to find out if anyone would recommend using SEM Rush? Also, would you use majestic in conjunction with it?

I know they have their own backlink index, but I doubt it's as good.

We don't have the budget for a huge SEO monitoring tool, so I want something to track rankings, Page authority, and potential keywords to focus on along with competitor analysis..

Thank you