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Hm, I'd be a little concerned if GSC can see it. Maybe GSC can see that JS turns it into a link, but can't figure out what that link is? Any way, sounds like your hands are kind of tied until you can get those nofollows! Definitely make a note in your analytics platform when you get them implemented - it'll be interesting to see what effect they have on your rankings. Good luck! Kristina

Thank you for the update Kavit.

Shhhhh!!! I'm adding ARIA markup to the site I work on. It was easy to get stakeholder buy-in, as it makes for a good story either way. At minimum, you'll have a website that is more accessible to disabled users. I know this post is from last year, but semantic HTML5 and schema.org in my mind are givens at this point.

What is the purpose of this? Do you have all your content on 'one page' but the 'tabs' just say what is the current 'page'? My feeling is that if your home page is www.example.com and you're showing organic search visitors different content than those who put in www.example.com then you are misleading search engines and visitors and you need to not do that. You will be better setting up separate pages with each well targeted to different keywords/terms instead. Using JS to present different content is not a good idea.

Check out Google's latest "handling" of pagination using rel=canonical, rel=next + rel=prev http://www.youtube.com/watch?v=njn8uXTWiGg You can now: Page 1: canonical: page 1 next: page 2 Page 2: canonical: page 2 next: page 3 prev: page 1 Page 3: canonical: page 3 next: page 4 prev: page 2 Page 4 (say last page): canonical: page 4 prev : page 3 Another option is to have a "view all" page which lists all products & you can point a canonical to that page from all pages within the set Hope that helps

Hi Phil, Just to be clear -- are you asking whether links in the website body are more valuable than links in the footer? If so, I recommend that you watch what Matt Cutts (head of Google's web spam team) has to say about the matter via the link below: http://www.youtube.com/watch?v=D0fgh5RIHdE He doesn't come out and explicitly say "yes", but it seems like if you had to pick one or the other, I'd put the link in the body of the page. watch?v=D0fgh5RIHdE

Hey Phil. I think I've fully understood your situation but just to be clear I'm presuming you've URL's exposing 3rd party JSON/XML content that you don't want being indexed by Google. Probably the most foolproof method for this case is using the "X-Robots-Tag" HTTP header convention (http://code.google.com/web/controlcrawlindex/docs/robots_meta_tag.html). I would recommend going with "X-Robots-Tag: none", which should do the trick (I really don't think "noarchive" or other options are required if they're not indexing it at all). You'll need to modify your server-side scripts to do this. I'm assuming there's not much pain required for you (or the 3rd-party?) to do this. Hope this helps! ~bryce

Thanks for the feedback. I personally don't think any SEO Question is Naive, there are so many permutations and possibilities. And if you work with a large company and Large Dev Teams with Legacy Systems you are often put in scenarios that little questions like this are important and can dictate how entire scope may or may not be realised. I am compiling a comprehensive URL guidelines for my Devs (which I will certainly share with the SEOmoz community when complete.) A little sideline note: Someone once told me Pipe Characters "|" won't impact a URL string. However, they actually frequently break, get truncated or double encoded  when being crawled from Google/Bing with little rhyme or reason. The question about Brackets/Braces Stemmed from this link from Coke.  http://www.cokeunleashed.com.au/wagsallowance.jsp?mkwid={ifsearch:s}{ifcontent:c}WVnyieg7&pcrid=13521527730

"Ensure your 404 page is helpful. It should contain your site's normal navigation bar along with a search box." good point, there is nothing worse than a 404 with no information. Something to consider is the amount of fun you can do with the 404 landing page. Write a fun title Iframe a funny blooper youtube video Link to your most visited pages Link to your social platforms Write a joke I have had good social reactions from this.

Thanks!

Then put the primary location within the Title of the page