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Egol, You are a mine of information! Thanks for pointing out the LSI being done by Google. I'd been trying to get those semantic keywords in to my writing but I see that it's not really needed. "cat photos" gets me cat pics, cat images, cat photographs, cat pix so I can see that Google are interpreting the intent pretty well already. Steve

Hi Adam, Good thinking. Hope it works out well. Situations like these can be layers deep and murky - tough to sort out. Wishing you the best!

Thanks man!