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Danny Dover doesn't like the SEM people very much

Thanks! I needed to wrap my head around that and I'm good now. I appreciate it.

Ok, that all makes great sense. 1 more question....

Within each ad group you have a set of keywords, I can adjust the Max CPC for each individual keyword, correct?

So the Campaign is Windows with a daily budget of $100

I am willing to pay more per click for Bay Windows compared to Basement Windows.

So the keywords phrases:

Replacement Bay Windows..... Max CPC $4

Replacement Basement Windows.... Max CPC $2

It would work like this correct? and I would have a different ad group for Bay Windows and Basement Windows within my Window campaign, correct?

Hope I'm not going too off the topic of SEOmoz. I just kinda feel that SEO and SEM can be answered by most of you.

My question is setting up Campaigns. I'm launching an adwords (PPC) marketing initiative for my day job "Home Improvements".  Our services are

Windows, Doors, Siding, Decking etc...

I'm thinking the campaign would be Windows and the ad groups would be the different types of windows offered like Bay Windows, Garden Windows etc...

But... all the ad groups within a campaign share the same keywords and budget, correct?

If I wanted to have different keywords and budgets for each product, a separate campaign for each would be necessary, correct?

So, how would ad groups help me with organization given this example?

I think the best way to handle this would be to use excerpts on the home page.

EXAMPLE POST TITILE

aadfs asdfs a fdsdf s dfsdf  sfds sdfs sdf sdf sdfs sf sdf

sd fsdf sdf sdf sdf ssd sdfs fsdf sdf sdfs df sdf sdf sd fsdf

sf sdfsdf s dfs fsdf sdf sdf sdfs fds dfs df ssdf s sd fsd fs

sdf sdf s sfd sd fs dfs df sdf s dfs df sdf s dfs f

READ MORE

this allows someone to visit your site, read the enticing excerpt and click the link to the blogs page.

nice, that answers a lot. You've been a huge help.

Ok, about .html

is that something I just add manually to the permalink? or should I use some type of plugin? I use wordpress.

I like the idea of 1999-season.

The site is named Pittsburgh Steelers Roster (maybe a mistake but that's ok)

My page titles are "2011 Pittsburgh Steelers Roster"

So the page title tags look like

"2011 Pittsburgh Steelers Roster | Pittsburgh Steelers Roster"

This is going to be perceived as keyword stuffing, correct?

So, I should come up with a more creative page title, correct?

Ok, I did make most of the changes you've suggested.

I changed /history/ to:

/roster-history/

only because the site is going to have a lot of historic content about the decades, years, teams, and players.

I have a question about this URL:

http://pittsburghsteelersroster.com/roster-history/1990-1999/1999-pittsburgh-steelers-roster/

Would Google penalize me for having repeated the keywords in the URL? why does it makes sense to shorten this URL?

Could you take a look at my site and help me optimize it.

I would probably do both options.

Are you including the cities in your page titles and page descriptions? Do you mention the cities in your content body?

Page Title: Company | adjective product servicing city A & city B

maybe a sub-page for city A and a sub-page for city B

anchor text and links to the main page which will carry some juice to the sub-pages.

Link building strategy county-wide to the main page, link building city specific to the sub-pages.

I'm not super experienced so take my advice cautiously.

Do you have a physical location in both City A and City B? do you have google place pages for each location?

Will it rank as well as .com or .net? when people Google "who is Andrew Solomon"? will it appear?

as a side note, I know an SEO who purchased www.whois(his name).com

Yea, I read an article about personal branding that said to use your name when available. Issue is that my name is so common it's not available anywhere.

I'm still early in the branding stages but need to make a decision soon.

Should I consider changing "andymisiu" as my social profile name? or is it ok?

AndrewSolomon and AndySolomon are both taken as domain names. I use the alias "andymisiu" for all of my social accounts.

I'm thinking of buying AndrewJSolomon as my domain name as James is my middle name. Should I be concerned with using my middle initial in my domain name?

I'm going to include "andymisiu" in the site title for recognition and branding.

What do you think? any advice?

Guess I should stick with AndyMisiu then. Since it's my username on most of my forums already and available across most accounts.

Andrewsolomon.com and Andysolomon.com are gone. Should I use my middle initial andrewjsolomon.com? or is that too much information?

www.myname.com

I watched the "White Board Friday" video on creating your own website based on your name. Can anyone explain why this would be a good concept for me? I'm currently involved in

1. Marketing for the company I work for

2. Sales for the company I work for

3. Affiliate Marketing/ Site Creation as side projects

4. SEO as a free-lance part-time offering

5. PPC & Web-marketing as a free-lance part-time offering

Would my personal page be to showcase all of this? why is it beneficial for SEO?

I was more speaking of the sidebar advert.

on the page where your placing the call to action... make sure to explain why someone would want to join the guestlist, then ask them to join it.

I noticed that a lot of the information was listed below the form.

I would maybe just add some quick bullet points above the form

• Gain access to exclusive clubs!

• Party in the same venues as celebrities!

ect....

Just some idea's from a guy who hasn't been to a club in years... so take it for what it's worth