Questions
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Duplicate content and 404 errors
Ali, If you are on WordPress you can try some of these. First, set up the free Yoast SEO plugin if you have not already. I have been working on this exact issue. The way Tags are set up (on the client site) we are getting duplicate pages. I am trying a couple of things: In Yoast XML Sitemaps > Taxonomies you can set "Tags" to "Not in Sitemap". Removing them from the XML Sitemap will at least lessen the frequency that Google accesses Taged pages. In Yoast Titles & Meta > Taxonomies you can select Index or Noindex for your Tags. Following the Tag idea, you might get a 404 if a Tag is changed or deleted. It's hard to diagnose 404s without seeing them. Consider a custom 404 error page, if you have not already. That will at least improve the user experience. With htaccess you set different redirects and custome 404 pages depending on the site section. Tags in WP don't seem to add much benefit, and probably cause more problems (like dupe content). Even if you are diligent with Tag consisitency, most blogs end up with nearly duplicate Tags. There are many Moz posts on the topic of duplicate content in WP specific to Tags that might further illuminate your question. Did you change anything universally, like switch to https? Missed redirects can cause a 404. The WP Broken Links in Tools will direct you straight to the 404 pages. Here are some more tips for dealing with 404 in WP: http://www.wpbeginner.com/showcase/6-best-free-404-plugins-for-wordpress/ The WP plugin "Redirection" is well regarded, but use caution with lots of ecomm url variables. Hope this helps!
Technical SEO Issues | | TwoOctobers0 -
Separate URL vs iFrame
Hi Paul, Thank you so much for replying. I don't think they're as concerned about ranking for the recipes as they were about doing something that would be harmful to SEO (as far as adding so many extra pages/URLs to the site). It's a hunting gear website so the chances of ranking for recipes are probably extremely low I totally agree with you that from a social sharing standpoint it is necessary. Thank you so much for the taxonomy/search tip also. That's a great idea!
On-Page / Site Optimization | | AliMac260 -
How long do changes in title tags take to affect SEO?
It is a loaded question as there are many other more important facets than Title tags. So wary of answering. A site audit is where to start. https://moz.com/blog/technical-site-audit-for-2015 Other factors to consider and monitor carefully include page loading speed, and the combinations of the url and H1's. For example I have seen sites penalized for having the same url, title tag, h1 and the meta description keyword stuffed with the same keyword. All that said title tags are still important though less so but to answer we would need context with what else is happening on site. A quick check tool is website.grader.com On your specific question of how long until Title tags may impact usually after indexing so 2-7 days. Use fetch for google if wish to make happen sooner. Hope that assists.
Moz Pro | | ClaytonJ0 -
Is it OK to shorten your brand name in your title tags
Hi Ali, Well i think that the answer to this question is really simple... User.. User.. User... Do you think that putting the brand name at the end of each title will add a value? Or will it increase CTR? Does your brand that much well-known and popular that you believe that if you add it to the title your CTR will sky-rocket? If you can answer yes to one of these questions, i think you should do it.. otherwise i am not sure In terms of SEO, you will gain absolutely nothing (well but if it increases your CTR.. you might get more rank boost from google) P.S.: google is running a test to increase the serp area from 500px to 600px. which roughly translates into 70char increase from 55..
On-Page / Site Optimization | | Yoav-Blustein1 -
Will Google still ignore the second instance of anchor text on a page if it has an H2 tag on it?
Whatever the case, if you have more than one link to the same page on the same page, only the first one is counted. So, there may be no need for the second link. What I would do, though, is use Google Analytics' in page analytics to see if you are getting clicks on that second link and which link is getting clicked more often by visitors to that page. If no one clicks on one of the links, you might consider removing it altogether.
Technical SEO Issues | | GlobeRunner0