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To add to EGOL's response, i would also recommend doing a lot of A/B testing with landing pages. The goal at the end of the day should not just be getting traffic to the site but conversions. Use the Google website optimizer to run A/B or Multi variate tests with your landing pages and choose the winner based on the results. Try placing the video at the top or text (call to action, testimonials) and see what performs better from a conversion standpoint.

Hi Alex, This is a good question. If you want your users to find you when they search for you in english then you would need to create english content and submit the site to www.google.RomanianExtension If the searchers are going to be searching from Romania then the site should be hosted in Romania, if it is hosted in Romania and you want your users to find it by searching in Romanian then your content should be written in Romanian. Hope this helps.