How do data feeds work in product selection
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Hi – I don't know if this is an SEO matter or not, but I have data feeds to Google, Bing and thefind.com for all of my products.
I have no idea if these feeds help. My guess is that they do not generate much business. For example if I type in "Brass Bookends" our products usually don't show up until the late pages. Using this as an example does anyone know how these sites select the order in which they display products? Another way to phrase this is what makes thefind.com show a competitor's brass bookends several pages before ours?
FYI we have been doing these data feeds for a year on a consistent basis so being new shouldn't be a factor. Any insights will be most appreciated.
Thanks.
Don.
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Hi Don,
There are some things you can do to optimize your product feeds.
There is some specific information about optimizing feeds for Google in this Q&A thread Does anyone have any tips for optimizing your Google product feeds?
CPC Strategy are quite generous with information to help site owners who wish to manage their own feeds in their blog. There is some information about Bing feed optimization on their Blog in this Tip of the Day post.
Hope that helps,
Sha