Link Types For Link Building

[spyaccounts14]

Hi i have a SEO agency we work with who are building quality guest post links for us, however they are also building forum, profile, blog comments 
and directory based links.

60% of their links they are building are high quality, relevant guest posts while the other 40% are the other link types.

The 40% seem to be relevant directories, forums, blog comments, etc.

They said they build other link types because it diversifies the link building and profile rather then just building high quality guest posts.

As just building one link type can leave a footprint.

What are your thoughts on this?

Cheers.

[EGOL]

I would tell them that I only want the high quality links.  That I am not paying for the low quality.   Stop making low quality and reduce my fee.

[NickW816]

This makes sense to me as long as the other types of links (directories, forums, etc) are still high-quality. For example, if the directories they are making sure you are listed on are sites like Angieslist, YP, Manta, BBB, Yelp, etc. NOT low quality ones like freeseodirectory.com, directorytopranking.com, etc. it is a good thing and helpful for SEO. If you are a local business, this will help with your NAP as well, and showing up in Google Maps more often. Moz Local has a great list of these high quality directories and I would make sure the company you are working with is providing you reporting of their linkbuilding efforts and sources.

Asking what pieces of content they are sharing from your website would be a good question to ask as well, as one of the best forms of modern SEO and linkbuilding is having helpful, industry-relevant blog posts, infographics, or other pieces of content on your website and then going through the process of promoting it and requesting links to it from other websites, blogs, lists, and resource pages where it would be helpful and relevant. Brian Dean of Backlinko is a big forerunner of this type of linkbuilding, and has seen great success with it for multiple companies.

[GastonRiera]

Just posting to back Nicholas up! Totally agree with him