Authorship integration

[Dan-Lawrence]

Hi

Do you need or is it preferred to have an author page on your website to best integrate and take advantage of authorship integration ?

I'm looking at Google+ instructions for setting up and doesn't mention it - saying all you need to do is as they instruct

However even if they dont require it to integrate is it still better to have one for better author signals ?

Also if you dont have a blog on your site (say you have a news page instead) can you still have an author page or does author page have to be the following format blog/author/name ?

Cheers

Dan

[intSchools]

It depends on what kind of content you are producing. If it is a blog or news site with actual authors then yes you should take advantage of authorship. If it is a corporate site with no engaging, unique content then it is not recommended.

The author tag is integrated into pages that the author has written, not an author page - such as an 'about me' page.

[Bryan_Loconto]

Yes it is very good to add the authorship tag.  Heres a great article by AJ Kahn on Authorship: http://www.blindfiveyearold.com/author-rank

In fact when you add your authorship you gain credibility as a writer and you can also have an image come up on the SERPs next to your articles, this will result in a higher click through rate.

[Dan-Lawrence]

Thanks Dan

It is a corporate website but will have news section/blog where im looking to integrate with authorship for at least those pages

I'm really asking here about how important it is to actually have an author page in addition to what's required by G for integartion (author tag and g+ personal page integration) ?

cheers

dan